Brandwave

How popular isMurf in search?

In August 2026, there were an estimated 22.2K branded searches for Murf worldwide which is down 32.9% over the last 11 months. Murf holds 0.24% estimated Share of Search among text to speech tools worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ElevenLabs95.3%
  2. Speechify3.4%
  3. NaturalReader0.54%
  4. Play.ht0.49%
  5. Murf0.24%
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Which text to speech tools compete with Murf?

Murf against text to speech tools worldwide, by month

Share of Search by month for ElevenLabs, Speechify, Murf. The figures are in the table below the chart.

View monthly share of search table
MonthElevenLabsSpeechifyNaturalReaderPlay.htMurf
Oct 202589.6%7.2%0.89%1.8%0.49%
Nov 202590.5%6.7%0.91%1.5%0.41%
Dec 202591.3%6.4%0.65%1.3%0.36%
Jan 202690.7%6.7%0.64%1.6%0.35%
Feb 202690.6%6.5%0.75%1.8%0.34%
Mar 202691.3%6.3%0.77%1.3%0.28%
Apr 202691.2%6.1%1.1%1.2%0.34%
May 202691.5%6.4%0.75%1%0.33%
Jun 202694.3%4.2%0.64%0.57%0.23%
Jul 202695.2%3.4%0.52%0.57%0.23%
Aug 202695.3%3.4%0.54%0.49%0.24%
Sep 2026—————

  1. 1.ElevenLabs

    95.3%

    Held 1st. 8.7M estimated branded searches, -4.6% vs prior month. Share +0.1 points.

  2. 2.Speechify

    3.4%

    Held 2nd. 314K estimated branded searches, -4.9% vs prior month. Share 0 points.

  3. 3.NaturalReader

    0.54%

    Moved from 4th to 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Play.ht

    0.49%

    Moved from 3rd to 4th. 44.4K estimated branded searches, -18.1% vs prior month. Share -0.1 points.

  5. 5.Murf

    0.24%

    Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Murf and its closest rivals

How has branded search demand for Murf changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Murf worldwide fell from 33.1K to 22.2K.
  • Across the 11 months ending August 2026, Murf’s estimated Share of Search among text to speech tools worldwide held steady, from 0.49% to 0.24%.

How did search popularity change for text to speech tools worldwide in August 2026?

  1. ElevenLabs’ estimated Share of Search among text to speech tools worldwide has gained ground for 3 months in a row, from 91.5% to 95.3% in August 2026.

  2. Speechify’s estimated Share of Search among text to speech tools worldwide has lost ground for 3 months in a row, from 6.4% to 3.4% in August 2026.

  3. Play.ht’s estimated Share of Search among text to speech tools worldwide has lost ground for 3 months in a row, from 1% to 0.49% in August 2026.

  4. In August 2026, NaturalReader rose from 4th to 3rd among text to speech tools worldwide.

  5. Estimated monthly branded searches for Murf worldwide fell 32.9% over 11 measured months, from 33.1K to 22.2K in August 2026.

Where does Murf compete?

Murf is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Text to speech tools5th of 50.24%Shown above
Text to speech APIs3rd of 50.25%Show ranking
Voice cloning platforms3rd of 40.25%Show ranking

How is Murf measured?

Brandwave collects information about searches that people make online using Murf’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • murf

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How the Brand Demand Index is measured

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