Murf vs NaturalReader:Which is more popular by branded search?
In August 2026, NaturalReader had more branded searches than Murf among text to speech tools worldwide. NaturalReader was estimated to have 49.5K branded searches compared to Murf’s 22.2K, and held a 0.54% Share of Search versus Murf’s 0.24%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Murf or NaturalReader?
Compare the tools that turn text into natural speech. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NaturalReader, Murf. The figures are in the table below the chart.
View monthly share of search table
| Month | ElevenLabs | Speechify | NaturalReader | Play.ht | Murf |
|---|---|---|---|---|---|
| Oct 2025 | 89.6% | 7.2% | 0.89% | 1.8% | 0.49% |
| Nov 2025 | 90.5% | 6.7% | 0.91% | 1.5% | 0.41% |
| Dec 2025 | 91.3% | 6.4% | 0.65% | 1.3% | 0.36% |
| Jan 2026 | 90.7% | 6.7% | 0.64% | 1.6% | 0.35% |
| Feb 2026 | 90.6% | 6.5% | 0.75% | 1.8% | 0.34% |
| Mar 2026 | 91.3% | 6.3% | 0.77% | 1.3% | 0.28% |
| Apr 2026 | 91.2% | 6.1% | 1.1% | 1.2% | 0.34% |
| May 2026 | 91.5% | 6.4% | 0.75% | 1% | 0.33% |
| Jun 2026 | 94.3% | 4.2% | 0.64% | 0.57% | 0.23% |
| Jul 2026 | 95.2% | 3.4% | 0.52% | 0.57% | 0.23% |
| Aug 2026 | 95.3% | 3.4% | 0.54% | 0.49% | 0.24% |
| Sep 2026 | — | — | — | — | — |
How has the Murf and NaturalReader comparison changed over the last 12 months?
3 findings
- NaturalReader was ahead of Murf in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Murf’s estimated Share of Search among text to speech tools worldwide moved from 0.49% to 0.24%, and its estimated monthly branded searches moved from 33.1K to 22.2K.
- Across the 11 months ending August 2026, NaturalReader’s estimated Share of Search among text to speech tools worldwide moved from 0.89% to 0.54%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for text to speech tools worldwide in August 2026?
2 changes
In August 2026, NaturalReader rose from 4th to 3rd among text to speech tools worldwide.
Estimated monthly branded searches for Murf worldwide fell 32.9% over 11 measured months, from 33.1K to 22.2K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Murf’s and NaturalReader’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Murf
1 branded search term
- murf
NaturalReader
1 branded search term
- naturalreader
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.