Brandwave

How popular isMitsubishi Electric?

In September 2026, people searched for Mitsubishi Electric by name about 110,000 times worldwide, about the same as the previous year. These searches made up 4.7% of all global VFD drives brand searches, placing Mitsubishi Electric fourth out of eight brands. When we asked both ChatGPT and Google AI Overviews about VFD drives brands, Mitsubishi Electric appeared in three of the five answers and was the seventh most recommended of the eight.

Search and AI answers in September 2026

Mitsubishi Electric is the fourth most searched of 8 competitors and the seventh most recommended in AI answers.

  1. SiemensShare of searches 52.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. Schneider ElectricShare of searches 29%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
  3. DanfossShare of searches 7.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. Mitsubishi ElectricShare of searches 4.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 7th
  5. Rockwell AutomationShare of searches 4.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th

+3 more

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Top VFD drives brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mitsubishi Electric was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Mitsubishi Electric is the seventh most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ABB1st
  2. Danfoss2nd
  3. Siemens3rd
  4. Yaskawa4th
  5. Schneider Electric5th
  6. Rockwell Automation6th
  7. Mitsubishi Electric7th
  8. Hitachi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Danfoss5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yaskawa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ABB5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Siemens4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Schneider Electric4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rockwell Automation4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mitsubishi Electric3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hitachi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about VFD drives brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which VFD drives brands compete with Mitsubishi Electric?

Mitsubishi Electric against VFD drives brands worldwide, by month

Share of searches by month for Siemens, Schneider Electric, Danfoss, Mitsubishi Electric, Rockwell Automation. The figures are in the table below the chart.

View monthly share of searches table
MonthSiemensSchneider ElectricDanfossMitsubishi ElectricRockwell AutomationYaskawaABBHitachi
Oct 202554.3%24.5%9%4.9%4.9%2.2%0.2%0.02%
Nov 202559.6%21.9%8%4.4%4.4%1.6%0.17%0.01%
Dec 202559.4%21.9%8%4.4%4.4%1.6%0.21%0.02%
Jan 202655.4%25%7.5%5%5%1.8%0.2%0.01%
Feb 202655.4%25%7.5%5%5%1.8%0.2%0.01%
Mar 202651.2%28.2%8.4%5.7%4.6%1.7%0.18%0.02%
Apr 202654.8%24.7%7.4%6.1%4.9%1.8%0.2%0.01%
May 202655%24.8%7.4%6.1%5%1.5%0.2%0.01%
Jun 202654.1%24.4%7.3%7.3%4.9%1.8%0.2%0.01%
Jul 202654.8%24.7%7.4%6.1%4.9%1.8%0.2%0.01%
Aug 202655.6%25.1%7.5%5%5%1.5%0.2%0.01%
Sep 202652.5%29%7.1%4.7%4.7%1.7%0.19%0.01%

  1. 1.Siemens

    52.5%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share -3.1 points.

  2. 2.Schneider Electric

    29%

    Held 2nd. 673K estimated branded searches, +22.4% vs prior month. Share +3.9 points.

  3. 3.Danfoss

    7.1%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Mitsubishi Electric

    4.7%

    Held 4th. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Rockwell Automation

    4.7%

    Held 5th. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  6. 6.Yaskawa

    1.7%

    Held 6th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  7. 7.ABB

    0.19%

    Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Hitachi

    0.01%

    Held 8th. 320 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Mitsubishi Electric and its closest rivals

Every comparison with Mitsubishi Electric

16 comparisons

How has branded search demand for Mitsubishi Electric changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Mitsubishi Electric worldwide held steady at 110K.
  • Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among VFD drives brands worldwide peaked at 7.3% in June 2026 and was lowest at 4.4% in November 2025.

How did search popularity change for VFD drives brands worldwide in September 2026?

6 changes

  1. In September 2026, Schneider Electric gained share of searches among VFD drives brands worldwide, from 25.1% to 29%.

  2. In September 2026, Siemens lost share of searches among VFD drives brands worldwide, from 55.6% to 52.5%.

  3. Mitsubishi Electric’s share of searches among VFD drives brands worldwide has lost ground for 3 months in a row, from 7.3% to 4.7% in September 2026.

  4. Estimated monthly branded searches for Yaskawa worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

  5. Estimated monthly branded searches for Hitachi worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

  6. Estimated monthly branded searches for Danfoss worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are Mitsubishi Electric’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Mitsubishi Electric’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • mitsubishi electric

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How the Brand Demand Index is measured

Where does Mitsubishi Electric compete?

Mitsubishi Electric is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
VFD drives brands4th of 84.7%Shown above
Air conditioner brands4th of 84.8%Show ranking
Heat pump brands3rd of 96.8%Show ranking
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