Fujitsu vs Mitsubishi Electric:Which is more popular by branded search?
In August 2026, Mitsubishi Electric had more branded searches than Fujitsu among air conditioner brands worldwide. Mitsubishi Electric was estimated to have 110K branded searches compared to Fujitsu’s 480, and held a 9.6% Share of Search versus Fujitsu’s 0.04%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fujitsu or Mitsubishi Electric?
Compare the air conditioner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mitsubishi Electric, Fujitsu. The figures are in the table below the chart.
View monthly share of search table
| Month | LG | Daikin | Mitsubishi Electric | Panasonic | Fujitsu |
|---|---|---|---|---|---|
| Oct 2025 | 41.8% | 36.1% | 8.8% | 13.2% | 0.03% |
| Nov 2025 | 42% | 34.8% | 10.4% | 12.8% | 0.05% |
| Dec 2025 | 40.3% | 41.3% | 8.3% | 10.1% | 0.04% |
| Jan 2026 | 43.8% | 37.8% | 9.2% | 9.2% | 0.03% |
| Feb 2026 | 47.4% | 34% | 10.2% | 8.4% | 0.04% |
| Mar 2026 | 44.1% | 39.6% | 9.7% | 6.5% | 0.03% |
| Apr 2026 | 36.2% | 46.2% | 11.3% | 6.2% | 0.06% |
| May 2026 | 36.2% | 46.2% | 11.3% | 6.2% | 0.05% |
| Jun 2026 | 32.1% | 50.1% | 12.3% | 5.5% | 0.04% |
| Jul 2026 | 36.2% | 46.2% | 11.3% | 6.2% | 0.04% |
| Aug 2026 | 44.7% | 39.2% | 9.6% | 6.5% | 0.04% |
| Sep 2026 | — | — | — | — | — |
How has the Fujitsu and Mitsubishi Electric comparison changed over the last 12 months?
3 findings
- Mitsubishi Electric was ahead of Fujitsu in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fujitsu’s estimated Share of Search among air conditioner brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 390 to 480.
- Across the 11 months ending August 2026, Mitsubishi Electric’s estimated Share of Search among air conditioner brands worldwide moved from 8.8% to 9.6%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for air conditioner brands worldwide in August 2026?
2 changes
In August 2026, Mitsubishi Electric lost estimated Share of Search among air conditioner brands worldwide, from 11.3% to 9.6%.
Estimated monthly branded searches for Fujitsu worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Fujitsu’s and Mitsubishi Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fujitsu
1 branded search term
- fujitsu nz
Mitsubishi Electric
1 branded search term
- mitsubishi electric
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.