Mitsubishi Electric vs Rockwell Automation:Which is searched more?
In September 2026, Mitsubishi Electric and Rockwell Automation were level in searches among VFD drives brands worldwide, with an estimated 110K branded searches each, at 3.8% of the total each. These are worldwide searches for English-language branded terms.
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Is Mitsubishi Electric or Rockwell Automation more popular in search?
Compare the vfd drives brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Mitsubishi Electric, Rockwell Automation. The figures are in the table below the chart.
View monthly share of searches table
| Month | Siemens | Schneider Electric | ABB | Danfoss | Mitsubishi Electric | Rockwell Automation | Yaskawa | Hitachi |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 41.9% | 18.9% | 23.1% | 6.9% | 3.8% | 3.8% | 1.7% | 0.01% |
| Nov 2025 | 49% | 18% | 18% | 6.6% | 3.6% | 3.6% | 1.3% | 0.01% |
| Dec 2025 | 46.9% | 17.3% | 21.2% | 6.3% | 3.5% | 3.5% | 1.3% | 0.01% |
| Jan 2026 | 44.4% | 20% | 20% | 6% | 4% | 4% | 1.5% | 0.01% |
| Feb 2026 | 44.4% | 20% | 20% | 6% | 4% | 4% | 1.5% | 0.01% |
| Mar 2026 | 41.6% | 23% | 18.8% | 6.9% | 4.6% | 3.8% | 1.4% | 0.01% |
| Apr 2026 | 44% | 19.8% | 19.8% | 6% | 4.9% | 4% | 1.5% | 0.01% |
| May 2026 | 44.1% | 19.9% | 19.9% | 6% | 4.9% | 4% | 1.2% | 0.01% |
| Jun 2026 | 43.6% | 19.6% | 19.6% | 5.9% | 5.9% | 3.9% | 1.4% | <0.01% |
| Jul 2026 | 44% | 19.9% | 19.9% | 6% | 4.9% | 4% | 1.5% | <0.01% |
| Aug 2026 | 44.6% | 20.1% | 20.1% | 6% | 4% | 4% | 1.2% | 0.01% |
| Sep 2026 | 42.5% | 23.5% | 19.2% | 5.8% | 3.8% | 3.8% | 1.4% | 0.01% |
How has the Mitsubishi Electric and Rockwell Automation comparison changed over the last 12 months?
3 findings
- Mitsubishi Electric was ahead of Rockwell Automation in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among VFD drives brands worldwide held steady at 3.8%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, Rockwell Automation’s share of searches among VFD drives brands worldwide held steady at 3.8%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for VFD drives brands worldwide in September 2026?
1 change

Mitsubishi Electric’s share of searches among VFD drives brands worldwide has lost ground for 3 months in a row, from 5.9% to 3.8% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mitsubishi Electric’s and Rockwell Automation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Mitsubishi Electric
1 branded search term
- mitsubishi electric
Rockwell Automation
1 branded search term
- rockwell automation
Other head-to-heads among VFD drives brands

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Siemens vs Mitsubishi Electric: compare search popularity
Schneider Electric vs ABB: compare search popularity
Schneider Electric vs Danfoss: compare search popularity

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