Brandwave

How popular isLa Marzocco in search?

In September 2026, there were an estimated 301K branded searches for La Marzocco worldwide which is up 22.4% over the last 12 months. La Marzocco holds 4.7% estimated Share of Search among coffee machine brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Nespresso52.6%
  2. De'Longhi22.6%
  3. Breville13.8%
  4. Jura4.7%
  5. La Marzocco4.7%
  6. Sunbeam1.6%
La Marzocco website (opens in a new tab)

Follow La Marzocco and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which coffee machine brands compete with La Marzocco?

La Marzocco against coffee machine brands worldwide, by month

Share of Search by month for Nespresso, De'Longhi, Breville, Jura, La Marzocco. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoDe'LonghiBrevilleJuraLa MarzoccoSunbeam
Oct 202551.6%25.3%12.6%4.6%3.8%2%
Nov 202553.5%24.5%14.5%3.2%2.6%1.6%
Dec 202549.4%24.9%16.3%3.6%3.6%2.2%
Jan 202648%24.8%15.1%5.3%4.3%2.5%
Feb 202654.8%21.8%12.4%4.9%4%2%
Mar 202654.2%22.3%12.4%4.9%4%2.3%
Apr 202653.8%22.1%12.3%4.8%4.8%2.1%
May 202653.8%22.1%12.3%4.8%4.8%2%
Jun 202654.3%21.6%12.6%4.9%4.9%1.7%
Jul 202648.3%23.1%14.9%6.5%5.3%1.8%
Aug 202652.1%22.5%13.1%5.7%4.7%1.9%
Sep 202652.6%22.6%13.8%4.7%4.7%1.6%
  1. 1.Nespresso

    52.6%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. 2.De'Longhi

    22.6%

    Held 2nd. 1.4M estimated branded searches, -0.62% vs prior month. Share +0.1 points.

  3. 3.Breville

    13.8%

    Held 3rd. 879K estimated branded searches, +4.1% vs prior month. Share +0.7 points.

  4. 4.Jura

    4.7%

    Held 4th. 301K estimated branded searches, -18.2% vs prior month. Share -1 points.

  5. Held 5th. 301K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Sunbeam

    1.6%

    Held 6th. 100K estimated branded searches, -15.7% vs prior month. Share -0.3 points.

Compare search popularity between La Marzocco and its closest rivals

How has branded search demand for La Marzocco changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for La Marzocco worldwide rose from 246K to 301K.
  • Across the 12 months ending September 2026, La Marzocco’s estimated Share of Search among coffee machine brands worldwide increased from 3.8% to 4.7%.
  • Across the 12 months ending September 2026, La Marzocco’s estimated Share of Search among coffee machine brands worldwide peaked at 5.3% in July 2026 and was lowest at 2.6% in November 2025.

How did search popularity change for coffee machine brands worldwide in September 2026?

  1. In September 2026, Breville gained estimated Share of Search among coffee machine brands worldwide, from 13.1% to 13.8%.

  2. In September 2026, Jura lost estimated Share of Search among coffee machine brands worldwide, from 5.7% to 4.7%.

  3. Estimated monthly branded searches for La Marzocco worldwide rose 22.4% over 12 measured months, from 246K to 301K in September 2026.

  4. Estimated monthly branded searches for Sunbeam worldwide fell 22% over 12 measured months, from 129K to 100K in September 2026.

  5. Estimated monthly branded searches for De'Longhi worldwide fell 12.5% over 12 measured months, from 1.6M to 1.4M in September 2026.

Where does La Marzocco compete?

La Marzocco is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Coffee machine brands5th of 64.7%Shown above
Tamping mat brands2nd of 522.6%Show ranking

How is La Marzocco measured?

Brandwave collects information about searches that people make online using La Marzocco’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • la marzocco

Do you work for La Marzocco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is La Marzocco your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.