How popular isKorg in search?
In September 2026, there were an estimated 90.5K branded searches for Korg worldwide which held steady over the last 12 months. Korg holds 27.3% estimated Share of Search among synthesizer brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which synthesizer brands compete with Korg?
Share of Search by month for Moog, Korg, Novation, Roland. The figures are in the table below the chart.
View monthly share of search table
| Month | Moog | Korg | Novation | Roland |
|---|---|---|---|---|
| Oct 2025 | 35.3% | 29% | 23.7% | 12% |
| Nov 2025 | 33.2% | 33.2% | 22.3% | 11.3% |
| Dec 2025 | 29.3% | 35.6% | 23.9% | 11.2% |
| Jan 2026 | 33.5% | 33.5% | 22.5% | 10.5% |
| Feb 2026 | 31.9% | 31.9% | 26.1% | 10% |
| Mar 2026 | 36.1% | 29.7% | 24.3% | 10% |
| Apr 2026 | 36.3% | 29.9% | 24.4% | 9.3% |
| May 2026 | 36.3% | 29.9% | 24.4% | 9.3% |
| Jun 2026 | 33.9% | 27.7% | 27.7% | 10.6% |
| Jul 2026 | 31.9% | 31.9% | 26.1% | 10% |
| Aug 2026 | 35.1% | 35.1% | 19.3% | 10.4% |
| Sep 2026 | 40.7% | 27.3% | 22.3% | 9.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 40.7% | 135K | +22.7% | +5.5 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 27.3% | 90.5K | -17.7% | -7.9 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 22.3% | 74K | +22.3% | +3 points | |
| 4, held 4th | 9.8% | 32.4K | -0.09% | -0.6 points |
1.
Moog40.7%
Moved from 2nd to 1st. 135K estimated branded searches, +22.7% vs prior month. Share +5.5 points.
2.
Korg27.3%
Moved from 1st to 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -7.9 points.
3.
Novation22.3%
Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +3 points.
4.
Roland9.8%
Held 4th. 32.4K estimated branded searches, -0.09% vs prior month. Share -0.6 points.
Compare search popularity between Korg and its closest rivals
Every comparison with Korg
21 comparisons
- Akai vs Korg
- Arturia vs Korg
- Behringer vs Korg
- Cherub vs Korg
- D'Addario vs Korg
- Fender vs Korg
- Korg vs Moog
- Korg vs Roadie
- Korg vs Seiko
- Korg vs Yamaha
- Korg vs Yamaha Pianos
- Korg vs Novation
- Korg vs Peterson
- Boss vs Korg
- Korg vs Roland
- Alesis vs Korg
- Korg vs Snark
- Korg vs TC Electronic
- Korg vs Wittner
- Korg vs Nord
- Kawai vs Korg
How has branded search demand for Korg changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Korg worldwide held steady at 90.5K.
- Across the 12 months ending September 2026, Korg’s estimated Share of Search among synthesizer brands worldwide decreased from 29% to 27.3%.
- Across the 12 months ending September 2026, Korg’s estimated Share of Search among synthesizer brands worldwide peaked at 35.6% in December 2025 and was lowest at 27.3% in September 2026.
How did search popularity change for synthesizer brands worldwide in September 2026?
4 changes
In September 2026, Moog overtook Korg to become the leader among synthesizer brands worldwide, with 40.7% estimated Share of Search.
In September 2026, Novation gained estimated Share of Search among synthesizer brands worldwide, from 19.3% to 22.3%.
In September 2026, Korg lost estimated Share of Search among synthesizer brands worldwide, from 35.1% to 27.3%.
In September 2026, Roland lost estimated Share of Search among synthesizer brands worldwide, from 10.4% to 9.8%.
Where does Korg compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Metronome brands | 4th of 6 | 1.5% | Show ranking |
| Digital pianos | 2nd of 5 | 2.1% | Show ranking |
| Guitar tuner brands | 4th of 7 | 6.4% | Show ranking |
| Drum machine brands | 5th of 7 | 14% | Show ranking |
| Keyboards and synths | 3rd of 6 | 17.6% | Show ranking |
| Tuner brands | 2nd of 6 | 24.6% | Show ranking |
| Synthesizer brands | 2nd of 4 | 27.3% | Shown above |
| Digital piano and keyboard brands | 1st of 4 | 42% | Show ranking |
How is Korg measured?
Brandwave collects information about searches that people make online using Korg’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- korg
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Is Korg your brand?
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