Brandwave

How popular isKorg in search?

In September 2026, there were an estimated 90.5K branded searches for Korg worldwide which held steady over the last 12 months. Korg holds 6.4% estimated Share of Search among guitar tuner brands worldwide and is ranked 4th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Fender58.5%
  2. Roadie17.3%
  3. D'Addario9.5%
  4. Korg6.4%
  5. Peterson4.3%
  6. Boss2.2%
  7. Snark1.9%
Korg website (opens in a new tab)

Follow Korg and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which guitar tuner brands compete with Korg?

Korg against guitar tuner brands worldwide, by month

Share of Search by month for Fender, Roadie, D'Addario, Korg, Peterson, Boss. The figures are in the table below the chart.

View monthly share of search table
MonthFenderRoadieD'AddarioKorgPetersonBossSnark
Oct 202567.6%9%9%6%4%2.6%1.8%
Nov 202565.7%10.5%8.6%7%3.8%2.7%1.7%
Dec 202562.5%12.1%10%6.6%4.5%2.6%1.6%
Jan 202664.5%10.3%10.3%6.9%3.8%2.6%1.7%
Feb 202657.7%16.5%11.1%6.1%4.1%2.8%1.8%
Mar 202664.3%10.4%10.4%5.7%3.8%3.6%1.7%
Apr 202662.3%11.9%9.8%6.5%4.4%2.7%2.4%
May 202664.5%12.9%8.7%5.8%3.9%2.3%1.7%
Jun 202667.1%11.1%9%5%4.1%1.9%1.8%
Jul 202662.4%12.4%10.1%6.8%4.5%2.1%1.7%
Aug 202659.6%14.4%9.7%7.9%4.3%2.2%1.9%
Sep 202658.5%17.3%9.5%6.4%4.3%2.2%1.9%
  1. 1.Fender

    58.5%

    Held 1st. 831K estimated branded searches, 0% vs prior month. Share -1.1 points.

  2. 2.Roadie

    17.3%

    Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +2.9 points.

  3. 3.D'Addario

    9.5%

    Held 3rd. 135K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Korg

    6.4%

    Held 4th. 90.5K estimated branded searches, -17.7% vs prior month. Share -1.5 points.

  5. 5.Peterson

    4.3%

    Held 5th. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Boss

    2.2%

    Held 6th. 31.2K estimated branded searches, +3.3% vs prior month. Share 0 points.

  7. 7.Snark

    1.9%

    Held 7th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Korg and its closest rivals

How has branded search demand for Korg changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Korg worldwide held steady at 90.5K.
  • Across the 12 months ending September 2026, Korg’s estimated Share of Search among guitar tuner brands worldwide peaked at 7.9% in August 2026 and was lowest at 5% in June 2026.

How did search popularity change for guitar tuner brands worldwide in September 2026?

  1. In September 2026, Roadie gained estimated Share of Search among guitar tuner brands worldwide, from 14.4% to 17.3%.

  2. In September 2026, Korg lost estimated Share of Search among guitar tuner brands worldwide, from 7.9% to 6.4%.

  3. In September 2026, Fender lost estimated Share of Search among guitar tuner brands worldwide, from 59.6% to 58.5%.

  4. Estimated monthly branded searches for Boss worldwide fell 18.5% over 12 measured months, from 38.3K to 31.2K in September 2026.

Where does Korg compete?

Korg is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Metronome brands4th of 61.5%Show ranking
Digital pianos2nd of 52.1%Show ranking
Guitar tuner brands4th of 76.4%Shown above
Drum machine brands5th of 714%Show ranking
Keyboards and synths3rd of 618%Show ranking
Tuner brands2nd of 624.7%Show ranking
Synthesizer brands2nd of 428.1%Show ranking
Digital piano and keyboard brands1st of 444.1%Show ranking

How is Korg measured?

Brandwave collects information about searches that people make online using Korg’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • korg

Do you work for Korg? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Korg your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.