Brandwave

How popular isKeychron in search?

In September 2026, people searched for Keychron by name about 347,000 times worldwide, about the same as the previous year. These searches made up 6.2% of all global wireless keyboard brand searches, placing Keychron fifth out of seven brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Dell30.8%
  2. Logitech30.8%
  3. Corsair16.9%
  4. Razer13.8%
  5. Keychron6.2%
  6. NuPhy1.5%
  7. HP0.11%
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Which wireless keyboard brands compete with Keychron?

Keychron against wireless keyboard brands worldwide, by month

Share of searches by month for Dell, Logitech, Corsair, Razer, Keychron. The figures are in the table below the chart.

View monthly share of searches table
MonthDellLogitechCorsairRazerKeychronNuPhyHP
Oct 202532.2%32.2%14.5%14.5%5.3%1.3%0.12%
Nov 202534.2%27.9%15.3%15.3%5.6%1.7%0.1%
Dec 202529.9%29.9%16.3%16.3%6%1.5%0.09%
Jan 202628.8%28.8%19.2%15.8%5.8%1.4%0.1%
Feb 202629.8%29.8%16.4%16.4%6%1.5%0.11%
Mar 202632.7%26.8%17.9%14.7%6.6%1.3%0.1%
Apr 202630.8%30.8%16.9%13.8%6.2%1.5%0.09%
May 202635.2%28.8%15.8%12.9%5.8%1.4%0.08%
Jun 202635.2%28.8%15.8%12.9%5.8%1.4%0.08%
Jul 202632.6%26.5%17.9%14.6%6.5%1.6%0.12%
Aug 202630.3%30.3%16.6%13.6%7.4%1.5%0.11%
Sep 202630.8%30.8%16.9%13.8%6.2%1.5%0.11%
  1. 1.Dell

    30.8%

    Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Logitech

    30.8%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Corsair

    16.9%

    Held 3rd. 823K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Razer

    13.8%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Keychron

    6.2%

    Held 5th. 301K estimated branded searches, -18.2% vs prior month. Share -1.3 points.

  6. 6.NuPhy

    1.5%

    Held 6th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.HP

    0.11%

    Held 7th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Keychron and its closest rivals

Every comparison with Keychron

17 comparisons

How has branded search demand for Keychron changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Keychron worldwide held steady, from 339K to 347K.
  • Across the 12 months ending September 2026, Keychron’s share of searches among wireless keyboard brands worldwide increased from 5.3% to 6.2%.
  • Across the 12 months ending September 2026, Keychron’s share of searches among wireless keyboard brands worldwide peaked at 7.4% in August 2026 and was lowest at 5.3% in October 2025.

How did search popularity change for wireless keyboard brands worldwide in September 2026?

5 changes
  1. In September 2026, Keychron lost share of searches among wireless keyboard brands worldwide, from 7.4% to 6.2%.

  2. Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  3. Estimated monthly branded searches for HP worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

  4. Estimated monthly branded searches for Dell worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

  5. Estimated monthly branded searches for Logitech worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

How are Keychron’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Keychron’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • keychron
  • keychron keyboard
  • keychron mechanical keyboard
  • mechanical keyboard keychron

Do you work for Keychron? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Keychron compete?

Keychron is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Wireless keyboard brands5th of 76.2%Shown above
Wrist rest brands4th of 69.5%Show ranking
Ergonomic keyboard brands2nd of 615.9%Show ranking
Mechanical keyboard brands1st of 643%Show ranking
Creator with pink hair and a pink jacket

Is Keychron your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.