Brandwave

How popular isNuPhy?

In September 2026, people searched for NuPhy by name about 78,100 times worldwide, about the same as the previous year. These searches made up 1.5% of all global wireless keyboard brand searches, placing NuPhy sixth out of seven brands. When we asked both ChatGPT and Google AI Overviews about wireless keyboard brands, NuPhy appeared in two of the three answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

NuPhy is the sixth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. DellShare of searches 30.8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. LogitechShare of searches 30.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. CorsairShare of searches 16.9%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
  4. RazerShare of searches 13.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  5. NuPhyShare of searches 1.5%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th

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Top wireless keyboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, NuPhy was mentioned in two out of three: in two of the three ChatGPT answers. NuPhy is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Logitech1st
  2. Keychron2nd
  3. Razer3rd
  4. NuPhy4th
  5. Corsair5th
  6. Dell–
  7. HP–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Logitech3 of 3Named in 3 of 3 ChatGPT answers
  • Razer3 of 3Named in 3 of 3 ChatGPT answers
  • Keychron3 of 3Named in 3 of 3 ChatGPT answers
  • NuPhy2 of 3Named in 2 of 3 ChatGPT answers
  • Corsair1 of 3Named in 1 of 3 ChatGPT answers
  • Dell0 of 3Named in 0 of 3 ChatGPT answers
  • HP0 of 3Named in 0 of 3 ChatGPT answers

See every answer about wireless keyboard brands

3 answers

  • Asked ChatGPT

    “Which wireless keyboard brand should I buy?”

    1. 1Logitech
    2. 2Keychron
    3. 3Razer

  • Asked ChatGPT

    “What are the best wireless keyboard brands?”

    1. 1Logitech
    2. 2Keychron
    3. 3Razer
    4. 4NuPhy
    5. 5Corsair

  • Asked ChatGPT

    “What's the best wireless keyboard brand for a desk setup?”

    1. 1Logitech
    2. 2Keychron
    3. 3NuPhy
    4. 4Razer

  • Searched Google, AI Overview

    “best wireless keyboard”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “wireless keyboard for pc”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which wireless keyboard brands compete with NuPhy?

NuPhy against wireless keyboard brands worldwide, by month

Share of searches by month for Dell, Logitech, Corsair, Razer, Keychron, NuPhy. The figures are in the table below the chart.

View monthly share of searches table
MonthDellLogitechCorsairRazerKeychronNuPhyHP
Oct 202532.2%32.2%14.5%14.5%5.3%1.3%0.12%
Nov 202534.2%27.9%15.3%15.3%5.6%1.7%0.1%
Dec 202529.9%29.9%16.3%16.3%6%1.5%0.09%
Jan 202628.8%28.8%19.2%15.8%5.8%1.4%0.1%
Feb 202629.8%29.8%16.4%16.4%6%1.5%0.11%
Mar 202632.7%26.8%17.9%14.7%6.6%1.3%0.1%
Apr 202630.8%30.8%16.9%13.8%6.2%1.5%0.09%
May 202635.2%28.8%15.8%12.9%5.8%1.4%0.08%
Jun 202635.2%28.8%15.8%12.9%5.8%1.4%0.08%
Jul 202632.6%26.5%17.9%14.6%6.5%1.6%0.12%
Aug 202630.3%30.3%16.6%13.6%7.4%1.5%0.11%
Sep 202630.8%30.8%16.9%13.8%6.2%1.5%0.11%

  1. 1.Dell

    30.8%

    Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Logitech

    30.8%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Corsair

    16.9%

    Held 3rd. 823K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Razer

    13.8%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Keychron

    6.2%

    Held 5th. 301K estimated branded searches, -18.2% vs prior month. Share -1.3 points.

  6. 6.NuPhy

    1.5%

    Held 6th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.HP

    0.11%

    Held 7th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between NuPhy and its closest rivals

Every comparison with NuPhy

10 comparisons

How has branded search demand for NuPhy changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for NuPhy worldwide held steady, from 78.9K to 78.1K.
  • Across the 12 months ending September 2026, NuPhy’s share of searches among wireless keyboard brands worldwide held steady, from 1.3% to 1.5%.

How did search popularity change for wireless keyboard brands worldwide in September 2026?

5 changes

  1. In September 2026, Keychron lost share of searches among wireless keyboard brands worldwide, from 7.4% to 6.2%.

  2. Estimated monthly branded searches for Razer worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  3. Estimated monthly branded searches for HP worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

  4. Estimated monthly branded searches for Dell worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

  5. Estimated monthly branded searches for Logitech worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

How are NuPhy’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using NuPhy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • mechanical keyboard nuphy
  • nuphy
  • nuphy air
  • nuphy mechanical keyboard

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How the Brand Demand Index is measured

Where does NuPhy compete?

NuPhy is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Wireless keyboard brands6th of 71.5%Shown above
Mechanical keyboard brands4th of 69.7%Show ranking
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Is NuPhy your brand?

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