Keychron vs NuPhy:Which is more popular by branded search?
In August 2026, Keychron had more branded searches than NuPhy among mechanical keyboard brands worldwide. Keychron was estimated to have 441K branded searches compared to NuPhy’s 79K, and held a 65.5% Share of Search versus NuPhy’s 11.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Keychron or NuPhy?
Compare brands that offer mechanical keyboards. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Keychron, NuPhy. The figures are in the table below the chart.
View monthly share of search table
| Month | Keychron | EPOMAKER | NuPhy | Ducky | Akko |
|---|---|---|---|---|---|
| Oct 2025 | 58.7% | 14.3% | 13.7% | 10.1% | 3.2% |
| Nov 2025 | 57.3% | 13.7% | 15.9% | 9.9% | 3.2% |
| Dec 2025 | 59.5% | 14% | 13.3% | 10% | 3.2% |
| Jan 2026 | 60.6% | 14.2% | 13.5% | 8.5% | 3.2% |
| Feb 2026 | 62% | 13.6% | 12.9% | 8.3% | 3.1% |
| Mar 2026 | 65.4% | 12.6% | 11.7% | 7.4% | 2.8% |
| Apr 2026 | 63.8% | 12% | 13.9% | 7.5% | 2.7% |
| May 2026 | 64% | 12% | 14% | 7.2% | 2.7% |
| Jun 2026 | 64.2% | 13.3% | 12.9% | 6.6% | 3% |
| Jul 2026 | 63.5% | 13.7% | 13% | 6.7% | 3.1% |
| Aug 2026 | 65.5% | 12.6% | 11.8% | 7.4% | 2.8% |
| Sep 2026 | — | — | — | — | — |
How has the Keychron and NuPhy comparison changed over the last 12 months?
3 findings
- Keychron was ahead of NuPhy in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Keychron’s estimated Share of Search among mechanical keyboard brands worldwide moved from 58.7% to 65.5%, and its estimated monthly branded searches moved from 339K to 441K.
- Across the 11 months ending August 2026, NuPhy’s estimated Share of Search among mechanical keyboard brands worldwide moved from 13.7% to 11.8%, and its estimated monthly branded searches held steady at 79K.
How did search popularity change for mechanical keyboard brands worldwide in August 2026?
2 changes
In August 2026, Keychron gained estimated Share of Search among mechanical keyboard brands worldwide, from 63.5% to 65.5%.
In August 2026, NuPhy lost estimated Share of Search among mechanical keyboard brands worldwide, from 13% to 11.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Keychron’s and NuPhy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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