How popular isJulius-K9 in search?
In August 2026, there were an estimated 22.2K branded searches for Julius-K9 worldwide which held steady over the last 11 months. Julius-K9 holds 11.7% estimated Share of Search among dog collar brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which dog collar brands compete with Julius-K9?
Share of Search by month for KONG, Ruffwear, Julius-K9, EzyDog. The figures are in the table below the chart.
View monthly share of search table
| Month | KONG | Ruffwear | Julius-K9 | EzyDog | Rogz |
|---|---|---|---|---|---|
| Oct 2025 | 44.4% | 34.2% | 12.5% | 6.8% | 2% |
| Nov 2025 | 45.4% | 37.9% | 9.3% | 6.2% | 1.2% |
| Dec 2025 | 53.7% | 30.1% | 9% | 6% | 1.2% |
| Jan 2026 | 49.4% | 33.7% | 10.1% | 5.5% | 1.3% |
| Feb 2026 | 49.4% | 33.7% | 10.1% | 5.5% | 1.3% |
| Mar 2026 | 45.4% | 36.5% | 10.9% | 6% | 1.2% |
| Apr 2026 | 40.5% | 39.8% | 11.9% | 6.5% | 1.3% |
| May 2026 | 36.6% | 42.2% | 12.6% | 6.9% | 1.7% |
| Jun 2026 | 37.6% | 43.3% | 10.6% | 7.1% | 1.4% |
| Jul 2026 | 38.8% | 42.5% | 10.4% | 6.9% | 1.4% |
| Aug 2026 | 41.4% | 39% | 11.7% | 6.4% | 1.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 41.4% | 78.6K | +16.3% | +2.6 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 39% | 74K | 0% | -3.5 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 11.7% | 22.2K | +22.7% | +1.3 points | |
| 4, held 4th | 6.4% | 12.1K | 0% | -0.6 points | |
| 5, held 5th | 1.5% | 2.9K | +20.8% | +0.2 points |
1.
KONG41.4%
Moved from 2nd to 1st. 78.6K estimated branded searches, +16.3% vs prior month. Share +2.6 points.
2.
Ruffwear39%
Moved from 1st to 2nd. 74K estimated branded searches, 0% vs prior month. Share -3.5 points.
11.7%
Held 3rd. 22.2K estimated branded searches, +22.7% vs prior month. Share +1.3 points.
4.
EzyDog6.4%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share -0.6 points.
5.
Rogz1.5%
Held 5th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.2 points.
Compare search popularity between Julius-K9 and its closest rivals
How has branded search demand for Julius-K9 changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Julius-K9 worldwide held steady at 22.2K.
- Across the 11 months ending August 2026, Julius-K9’s estimated Share of Search among dog collar brands worldwide decreased from 12.5% to 11.7%.
- Across the 11 months ending August 2026, Julius-K9’s estimated Share of Search among dog collar brands worldwide peaked at 12.6% in May 2026 and was lowest at 9% in December 2025.
How did search popularity change for dog collar brands worldwide in August 2026?
5 changes
In August 2026, KONG overtook Ruffwear to take the highest estimated Share of Search among dog collar brands worldwide, at 41.4%.
In August 2026, Julius-K9 gained estimated Share of Search among dog collar brands worldwide, from 10.4% to 11.7%.
In August 2026, Ruffwear lost estimated Share of Search among dog collar brands worldwide, from 42.5% to 39%.
In August 2026, EzyDog lost estimated Share of Search among dog collar brands worldwide, from 6.9% to 6.4%.
Estimated monthly branded searches for Rogz worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
Where does Julius-K9 compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Dog collar brands | 3rd of 5 | 11.7% | Shown above |
| Dog leash brands | 3rd of 6 | 15.3% | Show ranking |
How is Julius-K9 measured?
Brandwave collects information about searches that people make online using Julius-K9’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- julius-k9
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