Brandwave

How popular isJohn West in search?

In August 2026, there were an estimated 18.1K branded searches for John West worldwide which held steady over the last 11 months. John West holds 0.17% estimated Share of Search among canned fish brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sainsbury's85.5%
  2. Princes14%
  3. John West0.17%
  4. Wild Planet0.17%
  5. Rio Mare0.14%
  6. Bar Harbor<0.01%
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Which canned fish brands compete with John West?

John West against canned fish brands worldwide, by month

Share of Search by month for Sainsbury's, Princes, John West. The figures are in the table below the chart.

View monthly share of search table
MonthSainsbury'sPrincesJohn WestWild PlanetRio MareBar Harbor
Oct 202587.9%11.7%0.17%0.12%0.12%<0.01%
Nov 202585.5%14%0.14%0.17%0.11%<0.01%
Dec 202587.8%11.9%0.14%0.14%0.06%<0.01%
Jan 202680%19.6%0.13%0.16%0.11%<0.01%
Feb 202680%19.6%0.16%0.19%0.13%<0.01%
Mar 202685.5%14%0.14%0.17%0.14%<0.01%
Apr 202680%19.6%0.13%0.16%0.13%<0.01%
May 202676.2%22.8%0.34%0.15%0.5%<0.01%
Jun 202682.5%16.5%0.55%0.13%0.3%<0.01%
Jul 202685.5%14%0.17%0.17%0.14%<0.01%
Aug 202685.5%14%0.17%0.17%0.14%<0.01%
Sep 2026——————

  1. 1.Sainsbury's

    85.5%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Princes

    14%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.John West

    0.17%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Wild Planet

    0.17%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Rio Mare

    0.14%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Bar Harbor

    <0.01%

    Held 6th. 50 estimated branded searches, -28.6% vs prior month. Share 0 points.

Compare search popularity between John West and its closest rivals

How has branded search demand for John West changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for John West worldwide held steady at 18.1K.
  • Across the 11 months ending August 2026, John West’s estimated Share of Search among canned fish brands worldwide held steady at 0.17%.

How did search popularity change for canned fish brands worldwide in August 2026?

  1. Sainsbury's’ estimated Share of Search among canned fish brands worldwide has gained ground for 3 months in a row, from 76.2% to 85.5% in August 2026.

  2. Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.

  3. Estimated monthly branded searches for Princes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.

  4. Estimated monthly branded searches for Rio Mare worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.

  5. Estimated monthly branded searches for Bar Harbor worldwide fell 28.6% over 11 measured months, from 70 to 50 in August 2026.

How is John West measured?

Brandwave collects information about searches that people make online using John West’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • john west

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How the Brand Demand Index is measured

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