Brandwave

How popular isIBM Maximo?

In September 2026, people searched for IBM Maximo by name about 18,100 times worldwide, an 18.5% decrease from the previous year. These searches made up 17.1% of all global CMMS software searches, placing IBM Maximo third out of seven brands. When we asked both ChatGPT and Google AI Overviews about CMMS software, IBM Maximo appeared in four of the five answers and was the fifth most recommended of the seven.

Search and AI answers in September 2026

IBM Maximo is the third most searched of 7 competitors and the fifth most recommended in AI answers.

  1. MaintainXShare of searches 46.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. UpKeepShare of searches 25.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. IBM MaximoShare of searches 17.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
  4. FiixShare of searches 7.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
  5. Asset EssentialsShare of searches 2.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+2 more

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Top CMMS software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, IBM Maximo was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. IBM Maximo is the fifth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MaintainX1st
  2. Limble2nd
  3. UpKeep3rd
  4. Fiix4th
  5. IBM Maximo5th
  6. FMX6th
  7. Asset Essentials–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MaintainX5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fiix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Limble5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UpKeep4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • IBM Maximo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FMX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Asset Essentials0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about CMMS software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which CMMS software compete with IBM Maximo?

IBM Maximo against CMMS software worldwide, by month

Share of searches by month for MaintainX, UpKeep, IBM Maximo, Fiix, Asset Essentials. The figures are in the table below the chart.

View monthly share of searches table
MonthMaintainXUpKeepIBM MaximoFiixAsset EssentialsFMXLimble
Oct 202534.2%34.2%18.7%8.9%3.7%0.18%0.04%
Nov 202539%31.9%17.4%9.6%1.8%0.16%0.04%
Dec 202536.4%36.4%16.3%9%1.8%0.19%0.05%
Jan 202639%31.9%17.4%9.6%1.8%0.16%0.05%
Feb 202641.4%27.7%18.5%10.2%1.9%0.21%0.04%
Mar 202643.7%29.2%16%9.3%1.7%0.19%0.06%
Apr 202646.3%25.4%16.9%9.4%1.8%0.2%0.07%
May 202644.4%19.9%13.3%21.1%1.2%0.1%0.04%
Jun 202647.8%21.4%14.3%14.8%1.5%0.17%0.06%
Jul 202647%25.7%17.2%8.1%1.8%0.16%0.05%
Aug 202648.2%26.4%14.4%8%2.8%0.17%0.04%
Sep 202646.9%25.7%17.1%7.8%2.3%0.16%0.05%

  1. 1.MaintainX

    46.9%

    Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share -1.3 points.

  2. 2.UpKeep

    25.7%

    Held 2nd. 27.1K estimated branded searches, +0.04% vs prior month. Share -0.7 points.

  3. 3.IBM Maximo

    17.1%

    Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +2.7 points.

  4. 4.Fiix

    7.8%

    Held 4th. 8.2K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Asset Essentials

    2.3%

    Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.5 points.

  6. 6.FMX

    0.16%

    Held 6th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Limble

    0.05%

    Held 7th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

Compare popularity between IBM Maximo and its closest rivals

Every comparison with IBM Maximo

15 comparisons

How has branded search demand for IBM Maximo changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for IBM Maximo worldwide fell from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, IBM Maximo’s share of searches among CMMS software worldwide decreased from 18.7% to 17.1%.
  • Across the 12 months ending September 2026, IBM Maximo’s share of searches among CMMS software worldwide peaked at 18.7% in October 2025 and was lowest at 13.3% in May 2026.

How did search popularity change for CMMS software worldwide in September 2026?

6 changes

  1. In September 2026, IBM Maximo gained share of searches among CMMS software worldwide, from 14.4% to 17.1%.

  2. In September 2026, MaintainX lost share of searches among CMMS software worldwide, from 48.2% to 46.9%.

  3. In September 2026, UpKeep lost share of searches among CMMS software worldwide, from 26.4% to 25.7%.

  4. In September 2026, Asset Essentials lost share of searches among CMMS software worldwide, from 2.8% to 2.3%.

  5. Fiix’s share of searches among CMMS software worldwide has lost ground for 3 months in a row, from 14.8% to 7.8% in September 2026.

  6. Estimated monthly branded searches for FMX worldwide fell 19% over 12 measured months, from 210 to 170 in September 2026.

How are IBM Maximo’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using IBM Maximo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ibm maximo

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How the Brand Demand Index is measured

Where does IBM Maximo compete?

IBM Maximo is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Asset management software4th of 93.8%Show ranking
Facility management software4th of 914.7%Show ranking
Maintenance management software3rd of 614.8%Show ranking
CMMS software3rd of 717.1%Shown above
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