Brandwave

Hippo vs IBM Maximo:Which is more popular?

In September 2026, IBM Maximo had more branded searches than Hippo among facility management software worldwide. IBM Maximo had about 18,100 branded searches, while Hippo had 260. IBM Maximo made up 14.7% of all facility management software searches we track, and Hippo accounted for 0.21%. When we asked ChatGPT and Google AI Overviews about facility management software, IBM Maximo appeared in three of the five answers and Hippo in one. IBM Maximo was mentioned before Hippo in every answer that named either.

Among facility management software worldwide in September 2026

Who do people search for more?

IBM Maximo, about 70 searches for every 1 for Hippo

IBM Maximo 18.1K searchesHippo 260 searches

Who does AI mention more?

IBM Maximo, mentioned in 3 of 5 answers, Hippo in 1

IBM Maximo in 3 of 5Hippo in 1 of 5

Who does AI recommend more?

IBM Maximo, named ahead of Hippo in 3 of 3 answers

IBM Maximo first in 3Hippo never first

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Top facility management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, IBM Maximo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hippo was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. IBM Maximo was listed before Hippo in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MaintainX1st
  2. FMX2nd
  3. Limble3rd
  4. IBM Maximo4th
  5. Planon5th
  6. UpKeep6th
  7. ServiceChannel7th
  8. Hippo8th
  9. Corrigo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MaintainX4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FMX4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ServiceChannel3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • IBM Maximo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Planon3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Limble3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • UpKeep2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hippo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Corrigo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about facility management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Hippo or IBM Maximo more popular in search?

This chart shows how often people search Google for Hippo and IBM Maximo by name. Each line represents a brand's share of searches for all nine facility management software we track, month by month, from English-language searches worldwide.

Hippo and IBM Maximo among facility management software worldwide, by month

Share of searches by month for IBM Maximo, Hippo. The figures are in the table below the chart.

View monthly share of searches table
MonthMaintainXServiceChannelCorrigoIBM MaximoPlanonHippoFMXLimbleUpKeep
Oct 202534.1%18.7%15.2%18.7%12.4%0.64%0.18%0.04%0.03%
Nov 202536.7%16.4%16.4%16.4%13.4%0.56%0.15%0.04%0.03%
Dec 202533.9%22.7%15.1%15.1%12.4%0.53%0.17%0.05%0.02%
Jan 202635.4%19.4%15.8%15.8%12.9%0.48%0.15%0.04%0.03%
Feb 202636.2%19.9%16.2%16.2%10.8%0.47%0.19%0.04%0.02%
Mar 202640.1%18%14.7%14.7%12%0.37%0.17%0.06%0.03%
Apr 202641.1%18.4%15%15%10%0.24%0.17%0.06%0.02%
May 202646%16.9%13.8%13.8%9.2%0.27%0.11%0.04%0.02%
Jun 202646%16.9%13.8%13.8%9.2%0.18%0.16%0.05%0.02%
Jul 202641.1%18.4%15%15%10%0.21%0.14%0.04%<0.01%
Aug 202642.3%19%15.5%12.6%10.3%0.15%0.15%0.03%<0.01%
Sep 202640.2%18%14.7%14.7%12%0.21%0.14%0.04%0.02%

How has the Hippo and IBM Maximo comparison changed over the last 12 months?

3 findings

How did search popularity change for facility management software worldwide in September 2026?

2 changes

  1. In September 2026, IBM Maximo gained share of searches among facility management software worldwide, from 12.6% to 14.7%.

  2. Estimated monthly branded searches for Hippo worldwide fell 65.8% over 12 measured months, from 760 to 260 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Hippo’s and IBM Maximo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hippo

3 branded search terms

  • hippo cmms
  • hippo management
  • hippocmms

IBM Maximo

1 branded search term

  • ibm maximo

How the Brand Demand Index is measured

Other head-to-heads among facility management software

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