How popular isHyster in search?
In September 2026, there were an estimated 260 branded searches for Hyster worldwide which is down 18.8% over the last 12 months. Hyster holds 1.5% estimated Share of Search among picker brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Crown68.1%
Jungheinrich30.4%Hyster1.5%
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Which picker brands compete with Hyster?
Share of Search by month for Crown, Jungheinrich, Hyster. The figures are in the table below the chart.
View monthly share of search table
| Month | Crown | Jungheinrich | Hyster |
|---|---|---|---|
| Oct 2025 | 72.1% | 26.3% | 1.6% |
| Nov 2025 | 71.9% | 26.2% | 1.9% |
| Dec 2025 | 72.2% | 26.3% | 1.6% |
| Jan 2026 | 75.8% | 22.5% | 1.6% |
| Feb 2026 | 71.9% | 26.2% | 1.9% |
| Mar 2026 | 72.3% | 26.4% | 1.3% |
| Apr 2026 | 72.5% | 26.5% | 1% |
| May 2026 | 72.2% | 26.3% | 1.6% |
| Jun 2026 | 72.3% | 26.4% | 1.3% |
| Jul 2026 | 68.1% | 30.4% | 1.5% |
| Aug 2026 | 68.1% | 30.4% | 1.5% |
| Sep 2026 | 68.1% | 30.4% | 1.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.1% | 12.1K | 0% | 0 points | |
| 2, held 2nd | 30.4% | 5.4K | 0% | 0 points | |
| 3, held 3rd | 1.5% | 260 | 0% | 0 points |
Compare search popularity between Hyster and its closest rivals
How has branded search demand for Hyster changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hyster worldwide fell from 320 to 260.
- Across the 12 months ending September 2026, Hyster’s estimated Share of Search among picker brands worldwide held steady, from 1.6% to 1.5%.
How did search popularity change for picker brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.
Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
Where does Hyster compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Forklift battery brands | 4th of 6 | 0.12% | Show ranking |
| Forklift brands | 6th of 7 | 0.85% | Show ranking |
| Pallet jacks | 5th of 5 | 1.1% | Show ranking |
| Reach truck brands | 3rd of 4 | 1.5% | Show ranking |
| Picker brands | 3rd of 3 | 1.5% | Shown above |
| High reach forklift brands | 3rd of 3 | 2% | Show ranking |
How is Hyster measured?
Brandwave collects information about searches that people make online using Hyster’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hyster 155
Who owns Hyster?
Hyster is owned by 
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Is Hyster your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.