Brandwave

How popular isHush in search?

In September 2026, there were an estimated 7.2K branded searches for Hush worldwide which held steady over the last 12 months. Hush holds 0.05% estimated Share of Search among bamboo sheets brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Brooklinen45.7%
  2. Cozy Earth37.4%
  3. Ecosa16.8%
  4. Hush0.05%
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Which bamboo sheets brands compete with Hush?

Hush against bamboo sheets brands worldwide, by month

Share of Search by month for Brooklinen, Cozy Earth, Ecosa, Hush. The figures are in the table below the chart.

View monthly share of search table
MonthBrooklinenCozy EarthEcosaHush
Oct 202534%50.7%15.3%0.04%
Nov 202534.9%52.2%12.8%0.03%
Dec 202531.3%57.1%11.5%0.04%
Jan 202632.9%49%18%0.04%
Feb 202637.3%45.8%16.8%0.05%
Mar 202640.8%40.8%18.3%0.05%
Apr 202640.8%40.8%18.3%0.06%
May 202642.2%42.2%15.5%0.04%
Jun 202642.3%34.5%23.2%0.08%
Jul 202644.2%36%19.8%0.07%
Aug 202644.2%36%19.8%0.06%
Sep 202645.7%37.4%16.8%0.05%

  1. 1.Brooklinen

    45.7%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +1.6 points.

  2. 2.Cozy Earth

    37.4%

    Held 2nd. 135K estimated branded searches, +22.7% vs prior month. Share +1.4 points.

  3. 3.Ecosa

    16.8%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -3 points.

  4. 4.Hush

    0.05%

    Held 4th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Hush and its closest rivals

Every comparison with Hush

How has branded search demand for Hush changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hush worldwide held steady, from 7.4K to 7.2K.
  • Across the 12 months ending September 2026, Hush’s estimated Share of Search among bamboo sheets brands worldwide held steady, from 0.04% to 0.05%.

How did search popularity change for bamboo sheets brands worldwide in September 2026?

  1. In September 2026, Brooklinen gained estimated Share of Search among bamboo sheets brands worldwide, from 44.2% to 45.7%.

  2. In September 2026, Cozy Earth gained estimated Share of Search among bamboo sheets brands worldwide, from 36% to 37.4%.

  3. In September 2026, Ecosa lost estimated Share of Search among bamboo sheets brands worldwide, from 19.8% to 16.8%.

  4. Estimated monthly branded searches for Hush worldwide rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

Where does Hush compete?

Hush is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bamboo sheets brands4th of 40.05%Shown above
Weighted blanket brands2nd of 517.8%Show ranking

How is Hush measured?

Brandwave collects information about searches that people make online using Hush’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • hush bamboo sheets
  • hush blanket
  • hush weighted blanket

Do you work for Hush? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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