Bearaby vs Hush:Which is more popular by branded search?
In August 2026, Bearaby had more branded searches than Hush among weighted blanket brands worldwide. Bearaby was estimated to have 20K branded searches compared to Hush’s 14K, and held a 21.2% Share of Search versus Hush’s 14.9%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Bearaby or Hush?
Compare brands that offers weighted blankets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bearaby, Hush. The figures are in the table below the chart.
View monthly share of search table
| Month | Gravity Blankets | Bearaby | Hush | YnM | Baloo Living |
|---|---|---|---|---|---|
| Oct 2025 | 25.8% | 41.9% | 21.4% | 9.4% | 1.5% |
| Nov 2025 | 22% | 38.2% | 27.4% | 10.7% | 1.7% |
| Dec 2025 | 25.3% | 41.6% | 19.9% | 11.7% | 1.5% |
| Jan 2026 | 22.6% | 37.9% | 21.8% | 15.6% | 2.1% |
| Feb 2026 | 21.2% | 36.6% | 25.4% | 13.4% | 3.4% |
| Mar 2026 | 24.2% | 31.9% | 21% | 18.2% | 4.7% |
| Apr 2026 | 17.7% | 31% | 16.3% | 32.3% | 2.7% |
| May 2026 | 24.6% | 37.2% | 21.4% | 11.1% | 5.8% |
| Jun 2026 | 24.7% | 36.4% | 19.3% | 13.3% | 6.3% |
| Jul 2026 | 41% | 25.9% | 16.5% | 12.8% | 3.9% |
| Aug 2026 | 51.3% | 21.2% | 14.9% | 9.5% | 3.2% |
| Sep 2026 | — | — | — | — | — |
How has the Bearaby and Hush comparison changed over the last 12 months?
3 findings
- Bearaby was ahead of Hush in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bearaby’s estimated Share of Search among weighted blanket brands worldwide moved from 41.9% to 21.2%, and its estimated monthly branded searches moved from 28.6K to 20K.
- Across the 11 months ending August 2026, Hush’s estimated Share of Search among weighted blanket brands worldwide moved from 21.4% to 14.9%, and its estimated monthly branded searches moved from 14.6K to 14K.
How did search popularity change for weighted blanket brands worldwide in August 2026?
2 changes
In August 2026, Bearaby lost estimated Share of Search among weighted blanket brands worldwide, from 25.9% to 21.2%.
In August 2026, Hush lost estimated Share of Search among weighted blanket brands worldwide, from 16.5% to 14.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Bearaby’s and Hush’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bearaby
9 branded search terms
- bearaby
- bearaby blanket
- bearaby com
- bearaby cotton napper
- bearaby tree napper
- bearaby weighted blanket
- bearaby weighted blankets
- weighted blanket bearaby
- weighted blankets bearaby
Hush
5 branded search terms
- hush blanket
- hush blankets
- hush weighted blanket
- hush weighted blankets
- hushblankets com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.