Brooklinen vs Hush:Which is searched more?
In September 2026, Brooklinen had more branded searches than Hush among bamboo sheets brands worldwide. Brooklinen was estimated to have 190K branded searches compared to Hush’s 7.2K, and held a 48.1% Share of Search versus Hush’s 1.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Brooklinen or Hush?
Compare the bamboo sheets brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Brooklinen, Hush. The figures are in the table below the chart.
View monthly share of search table
| Month | Brooklinen | Cozy Earth | Ecosa | Hush |
|---|---|---|---|---|
| Oct 2025 | 36.9% | 47.3% | 14.1% | 1.7% |
| Nov 2025 | 37% | 49.3% | 12% | 1.7% |
| Dec 2025 | 34.3% | 53.1% | 10.5% | 2.1% |
| Jan 2026 | 36.1% | 45.5% | 16.4% | 1.9% |
| Feb 2026 | 40.6% | 42% | 15.1% | 2.2% |
| Mar 2026 | 44% | 37.5% | 16.5% | 2% |
| Apr 2026 | 43.4% | 38.2% | 16.7% | 1.6% |
| May 2026 | 44.8% | 39.5% | 14.1% | 1.6% |
| Jun 2026 | 45.7% | 31.8% | 20.9% | 1.6% |
| Jul 2026 | 47.2% | 33.1% | 17.7% | 1.9% |
| Aug 2026 | 47.5% | 32.8% | 17.6% | 2.1% |
| Sep 2026 | 48.1% | 34.8% | 15.3% | 1.8% |
How has the Brooklinen and Hush comparison changed over the last 12 months?
3 findings
- Brooklinen was ahead of Hush in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brooklinen’s estimated Share of Search among bamboo sheets brands worldwide moved from 36.9% to 48.1%, and its estimated monthly branded searches moved from 159K to 190K.
- Across the 12 months ending September 2026, Hush’s estimated Share of Search among bamboo sheets brands worldwide moved from 1.7% to 1.8%, and its estimated monthly branded searches moved from 7.4K to 7.2K.
How did search popularity change for bamboo sheets brands worldwide in September 2026?
1 change
In September 2026, Brooklinen gained estimated Share of Search among bamboo sheets brands worldwide, from 47.5% to 48.1%.
Other head-to-heads among bamboo sheets brands
How each brand is measured
Brandwave collects information about searches that people make online using Brooklinen’s and Hush’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brooklinen
7 branded search terms
- brooklinen
- brooklinen bedding
- brooklinen classic
- brooklinen linen
- brooklinen luxe
- brooklinen sheets
- linen brooklinen
Hush
3 branded search terms
- hush bamboo sheets
- hush blanket
- hush weighted blanket
Put your own brand in this comparison
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