Brandwave

How popular isHelinox in search?

In September 2026, there were an estimated 18.1K branded searches for Helinox worldwide which is up 49.6% over the last 12 months. Helinox holds 6.3% estimated Share of Search among beach chair brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Coleman84.2%
  2. Body Glove9.5%
  3. Helinox6.3%
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Which beach chair brands compete with Helinox?

Helinox against beach chair brands worldwide, by month

Share of Search by month for Coleman, Body Glove, Helinox. The figures are in the table below the chart.

View monthly share of search table
MonthColemanBody GloveHelinox
Oct 202586.1%10.2%3.7%
Nov 202586.1%10.2%3.7%
Dec 202579.2%17.3%3.5%
Jan 202677.6%19.7%2.6%
Feb 202684.1%12.2%3.7%
Mar 202683.7%12%4.4%
Apr 202684.9%9.8%5.3%
May 202681.7%11%7.3%
Jun 202682%10.8%7.2%
Jul 202680.7%10.6%8.7%
Aug 202683.7%9%7.3%
Sep 202684.2%9.5%6.3%
  1. 1.Coleman

    84.2%

    Held 1st. 241K estimated branded searches, -21.8% vs prior month. Share +0.5 points.

  2. Held 2nd. 27.1K estimated branded searches, -18.1% vs prior month. Share +0.5 points.

  3. 3.Helinox

    6.3%

    Held 3rd. 18.1K estimated branded searches, -33.2% vs prior month. Share -1 points.

Compare search popularity between Helinox and its closest rivals

How has branded search demand for Helinox changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Helinox worldwide rose from 12.1K to 18.1K.
  • Across the 12 months ending September 2026, Helinox’s estimated Share of Search among beach chair brands worldwide increased from 3.7% to 6.3%.
  • Across the 12 months ending September 2026, Helinox’s estimated Share of Search among beach chair brands worldwide peaked at 8.7% in July 2026 and was lowest at 2.6% in January 2026.

How did search popularity change for beach chair brands worldwide in September 2026?

  1. In September 2026, Coleman gained estimated Share of Search among beach chair brands worldwide, from 83.7% to 84.2%.

  2. In September 2026, Helinox lost estimated Share of Search among beach chair brands worldwide, from 7.3% to 6.3%.

  3. Estimated monthly branded searches for Body Glove worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

Where does Helinox compete?

Helinox is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Beach chair brands3rd of 36.3%Shown above
Camping furniture2nd of 66.5%Show ranking

How is Helinox measured?

Brandwave collects information about searches that people make online using Helinox’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • helinox chair

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How the Brand Demand Index is measured

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Is Helinox your brand?

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