How popular isHelinox in search?
In September 2026, there were an estimated 18.1K branded searches for Helinox worldwide which is up 49.6% over the last 12 months. Helinox holds 6.3% estimated Share of Search among beach chair brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Coleman84.2%
Body Glove9.5%
Helinox6.3%
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Which beach chair brands compete with Helinox?
Share of Search by month for Coleman, Body Glove, Helinox. The figures are in the table below the chart.
View monthly share of search table
| Month | Coleman | Body Glove | Helinox |
|---|---|---|---|
| Oct 2025 | 86.1% | 10.2% | 3.7% |
| Nov 2025 | 86.1% | 10.2% | 3.7% |
| Dec 2025 | 79.2% | 17.3% | 3.5% |
| Jan 2026 | 77.6% | 19.7% | 2.6% |
| Feb 2026 | 84.1% | 12.2% | 3.7% |
| Mar 2026 | 83.7% | 12% | 4.4% |
| Apr 2026 | 84.9% | 9.8% | 5.3% |
| May 2026 | 81.7% | 11% | 7.3% |
| Jun 2026 | 82% | 10.8% | 7.2% |
| Jul 2026 | 80.7% | 10.6% | 8.7% |
| Aug 2026 | 83.7% | 9% | 7.3% |
| Sep 2026 | 84.2% | 9.5% | 6.3% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.2% | 241K | -21.8% | +0.5 points | |
| 2, held 2nd | 9.5% | 27.1K | -18.1% | +0.5 points | |
| 3, held 3rd | 6.3% | 18.1K | -33.2% | -1 points |
Compare search popularity between Helinox and its closest rivals
Every comparison with Helinox
6 comparisons
How has branded search demand for Helinox changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Helinox worldwide rose from 12.1K to 18.1K.
- Across the 12 months ending September 2026, Helinox’s estimated Share of Search among beach chair brands worldwide increased from 3.7% to 6.3%.
- Across the 12 months ending September 2026, Helinox’s estimated Share of Search among beach chair brands worldwide peaked at 8.7% in July 2026 and was lowest at 2.6% in January 2026.
How did search popularity change for beach chair brands worldwide in September 2026?
3 changes
In September 2026, Coleman gained estimated Share of Search among beach chair brands worldwide, from 83.7% to 84.2%.

In September 2026, Helinox lost estimated Share of Search among beach chair brands worldwide, from 7.3% to 6.3%.

Estimated monthly branded searches for Body Glove worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
Where does Helinox compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Beach chair brands | 3rd of 3 | 6.3% | Shown above |
| Camping furniture | 2nd of 6 | 6.5% | Show ranking |
How is Helinox measured?
Brandwave collects information about searches that people make online using Helinox’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- helinox chair
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Is Helinox your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.