Brandwave

Helinox vs RIO Beach:Which is more popular?

In September 2026, Helinox had more branded searches than RIO Beach among beach chair brands worldwide. Helinox had about 51,200 branded searches, while RIO Beach had 13,500. Helinox made up 15% of all beach chair brand searches we track, and RIO Beach accounted for 4%. When we asked ChatGPT and Google AI Overviews about beach chair brands, Helinox appeared in four of the five answers and RIO Beach in three. RIO Beach was mentioned before Helinox in three out of four answers.

Among beach chair brands worldwide in September 2026

Who do people search for more?

Helinox, about 4 searches for every 1 for RIO Beach

Helinox 51.2K searchesRIO Beach 13.5K searches

Who does AI mention more?

Helinox, mentioned in 4 of 5 answers, RIO Beach in 3

Helinox in 4 of 5RIO Beach in 3 of 5

Who does AI recommend more?

RIO Beach, named ahead of Helinox in 3 of 4 answers

RIO Beach first in 3Helinox first in 1

Follow Helinox vs RIO Beach and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top beach chair brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Helinox was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. RIO Beach was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. RIO Beach was listed before Helinox in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tommy Bahama1st
  2. RIO Beach2nd
  3. Helinox3rd
  4. Coleman4th
  5. Body Glove–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tommy Bahama5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Helinox4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RIO Beach3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Coleman1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Body Glove0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about beach chair brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Helinox or RIO Beach more popular in search?

This chart shows how often people search Google for Helinox and RIO Beach by name. Each line represents a brand's share of searches for all five beach chair brands we track, month by month, from English-language searches worldwide.

Helinox and RIO Beach among beach chair brands worldwide, by month

Share of searches by month for Helinox, RIO Beach. The figures are in the table below the chart.

View monthly share of searches table
MonthColemanHelinoxTommy BahamaBody GloveRIO Beach
Oct 202573.5%9.7%4.7%9.3%2.8%
Nov 202572.2%10.9%5.6%9.2%2.2%
Dec 202567.1%8.9%5.3%15.7%3%
Jan 202667.1%7.9%4.1%18.2%2.8%
Feb 202670.4%10.6%4.7%10.9%3.3%
Mar 202667%10.8%7.8%10.4%4%
Apr 202665.8%12.9%9.3%8.4%3.6%
May 202659.6%15%12.3%9%4.2%
Jun 202655.9%14.1%16.4%8.4%5.2%
Jul 202654.4%14.9%16.8%8.2%5.7%
Aug 202658.6%14.8%14%7.2%5.4%
Sep 202664.2%15%8.9%7.9%4%

How has the Helinox and RIO Beach comparison changed over the last 12 months?

3 findings
  • Helinox was ahead of RIO Beach in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Helinox’s share of searches among beach chair brands worldwide moved from 9.7% to 15%, and its estimated monthly branded searches moved from 34.3K to 51.2K.
  • Across the 12 months ending September 2026, RIO Beach’s share of searches among beach chair brands worldwide moved from 2.8% to 4%, and its estimated monthly branded searches moved from 10K to 13.5K.

How did search popularity change for beach chair brands worldwide in September 2026?

2 changes
  1. In September 2026, RIO Beach lost share of searches among beach chair brands worldwide, from 5.4% to 4%.

  2. Estimated monthly branded searches for Helinox worldwide rose 49.3% over 12 measured months, from 34.3K to 51.2K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Helinox’s and RIO Beach’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Helinox

2 branded search terms

  • helinox
  • helinox chair

RIO Beach

2 branded search terms

  • rio beach
  • rio beach chair

How the Brand Demand Index is measured

Other head-to-heads among beach chair brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.