Brandwave

How popular isHalti in search?

In August 2026, there were an estimated 33.1K branded searches for Halti worldwide which is down 18.3% over the last 11 months. Halti holds 22.7% estimated Share of Search among dog leash brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Ruffwear50.9%
  2. Halti22.7%
  3. Julius-K915.3%
  4. Kurgo4.5%
  5. Max & Molly3.7%
  6. Flexi2.9%
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Which dog leash brands compete with Halti?

Halti against dog leash brands worldwide, by month

Share of Search by month for Ruffwear, Halti, Julius-K9, Kurgo, Max & Molly, Flexi. The figures are in the table below the chart.

View monthly share of search table
MonthRuffwearHaltiJulius-K9KurgoMax & MollyFlexi
Oct 202543.8%29.3%16.1%4.8%3.2%2.9%
Nov 202550.9%27.8%12.5%3.7%3%2.1%
Dec 202549%26.8%14.7%4.4%2.9%2.1%
Jan 202646%30.8%13.8%4.1%2.7%2.5%
Feb 202645.6%30.5%13.7%4.1%3.3%2.8%
Mar 202648.3%26.4%14.5%4.3%3.5%2.9%
Apr 202650.9%22.8%15.3%4.5%3.7%2.8%
May 202651%22.8%15.3%4.6%3.7%2.6%
Jun 202653.1%23.7%13%4.7%3.2%2.3%
Jul 202652.5%23.5%12.8%4.7%3.8%2.6%
Aug 202650.9%22.7%15.3%4.5%3.7%2.9%
Sep 2026——————

  1. 1.Ruffwear

    50.9%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share -1.7 points.

  2. 2.Halti

    22.7%

    Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  3. 3.Julius-K9

    15.3%

    Held 3rd. 22.2K estimated branded searches, +22.7% vs prior month. Share +2.4 points.

  4. 4.Kurgo

    4.5%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Max & Molly

    3.7%

    Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Flexi

    2.9%

    Held 6th. 4.2K estimated branded searches, +13.5% vs prior month. Share +0.3 points.

Compare search popularity between Halti and its closest rivals

How has branded search demand for Halti changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Halti worldwide fell from 40.5K to 33.1K.
  • Across the 11 months ending August 2026, Halti’s estimated Share of Search among dog leash brands worldwide decreased from 29.3% to 22.7%.
  • Across the 11 months ending August 2026, Halti’s estimated Share of Search among dog leash brands worldwide peaked at 30.8% in January 2026 and was lowest at 22.7% in August 2026.

How did search popularity change for dog leash brands worldwide in August 2026?

  1. In August 2026, Julius-K9 gained estimated Share of Search among dog leash brands worldwide, from 12.8% to 15.3%.

  2. In August 2026, Ruffwear lost estimated Share of Search among dog leash brands worldwide, from 52.5% to 50.9%.

  3. In August 2026, Halti lost estimated Share of Search among dog leash brands worldwide, from 23.5% to 22.7%.

  4. Estimated monthly branded searches for Max & Molly worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

How is Halti measured?

Brandwave collects information about searches that people make online using Halti’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • halti

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How the Brand Demand Index is measured

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