How popular isFunnel in search?
In August 2026, there were an estimated 1.9K branded searches for Funnel worldwide which is down 47.1% over the last 11 months. Funnel holds 2.2% estimated Share of Search among marketing data integration platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Windsor.ai47.7%
Supermetrics43.7%
Adverity4.2%
Improvado2.2%
Funnel2.2%
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Which marketing data integration platforms compete with Funnel?
Share of Search by month for Windsor.ai, Supermetrics, Adverity, Improvado, Funnel. The figures are in the table below the chart.
View monthly share of search table
| Month | Windsor.ai | Supermetrics | Adverity | Improvado | Funnel |
|---|---|---|---|---|---|
| Oct 2025 | 14.7% | 61.6% | 11.8% | 4.3% | 7.6% |
| Nov 2025 | 15.2% | 62.3% | 12% | 4.3% | 6.3% |
| Dec 2025 | 15.1% | 62.2% | 11.9% | 4.4% | 6.3% |
| Jan 2026 | 15.5% | 62.8% | 10% | 5.4% | 6.3% |
| Feb 2026 | 17.9% | 60.4% | 9.5% | 6.2% | 6% |
| Mar 2026 | 33.6% | 51.1% | 6.8% | 4.3% | 4.2% |
| Apr 2026 | 41.7% | 43.5% | 6.8% | 4.4% | 3.5% |
| May 2026 | 41.9% | 46.4% | 5.6% | 3.1% | 3% |
| Jun 2026 | 46.7% | 42.8% | 5.1% | 2.8% | 2.7% |
| Jul 2026 | 43.5% | 48.6% | 3.8% | 2.1% | 2% |
| Aug 2026 | 47.7% | 43.7% | 4.2% | 2.2% | 2.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 47.7% | 41.8K | 0% | +4.2 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 43.7% | 38.3K | -18.1% | -4.9 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 4.2% | 3.7K | 0% | +0.4 points | |
| 4, held 4th | 2.2% | 2K | -0.51% | +0.2 points | |
| 5, held 5th | 2.2% | 1.9K | 0% | +0.2 points |
47.7%
moved from 2nd to 1st · 41.8K estimated branded searches · 0% vs prior month · +4.2 points
43.7%
moved from 1st to 2nd · 38.3K estimated branded searches · -18.1% vs prior month · -4.9 points
3.
Adverity4.2%
held 3rd · 3.7K estimated branded searches · 0% vs prior month · +0.4 points
2.2%
held 4th · 2K estimated branded searches · -0.51% vs prior month · +0.2 points
5.
Funnel2.2%
held 5th · 1.9K estimated branded searches · 0% vs prior month · +0.2 points
Compare search popularity between Funnel and its closest rivals
How has branded search demand for Funnel changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Funnel worldwide fell from 3.6K to 1.9K.
- Across the 11 months ending August 2026, Funnel’s estimated Share of Search among marketing data integration platforms worldwide decreased from 7.6% to 2.2%.
- Across the 11 months ending August 2026, Funnel’s estimated Share of Search among marketing data integration platforms worldwide peaked at 7.6% in October 2025 and was lowest at 2% in July 2026.
- Across the 11 months ending August 2026, Funnel fell from 4th to 5th among marketing data integration platforms worldwide.
How did search popularity change for marketing data integration platforms worldwide in August 2026?
4 changes
In August 2026, Windsor.ai overtook Supermetrics to take the highest estimated Share of Search among marketing data integration platforms worldwide, at 47.7%.
In August 2026, Supermetrics lost estimated Share of Search among marketing data integration platforms worldwide, from 48.6% to 43.7%.
Estimated monthly branded searches for Funnel worldwide fell 47.1% over 11 measured months, from 3.6K to 1.9K in August 2026.
Estimated monthly branded searches for Adverity worldwide fell 33.8% over 11 measured months, from 5.6K to 3.7K in August 2026.
How is Funnel measured?
Brandwave collects information about searches that people make online using Funnel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- funnel io
- funnel marketing data
- funnel.io
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Is Funnel your brand?
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