Brandwave

How popular isFirebase Cloud Messaging?

In September 2026, people searched for Firebase Cloud Messaging by name about 8,100 times worldwide, a 33.1% decrease from the previous year. These searches made up 8.1% of all global web push notification platform searches, placing Firebase Cloud Messaging third out of seven platforms. When we asked both ChatGPT and Google AI Overviews about web push notification platforms, Firebase Cloud Messaging appeared in two of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Firebase Cloud Messaging is the third most searched of 7 competitors and the fourth most recommended in AI answers.

  1. OneSignalShare of searches 55.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  2. PushAlertShare of searches 33.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Firebase Cloud MessagingShare of searches 8.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. WonderPushShare of searches 1.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  5. WebpushrShare of searches 0.91%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd

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Top web push notification platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Firebase Cloud Messaging was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Firebase Cloud Messaging is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OneSignal1st
  2. PushEngage2nd
  3. Webpushr3rd
  4. Firebase Cloud Messaging4th
  5. WonderPush5th
  6. PushAlert–
  7. Subscribers–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OneSignal3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Webpushr3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PushEngage3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Firebase Cloud Messaging2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WonderPush1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PushAlert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Subscribers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about web push notification platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which web push notification platforms compete with Firebase Cloud Messaging?

Firebase Cloud Messaging against web push notification platforms worldwide, by month

Share of searches by month for OneSignal, PushAlert, Firebase Cloud Messaging. The figures are in the table below the chart.

View monthly share of searches table
MonthOneSignalPushAlertFirebase Cloud MessagingWonderPushWebpushrPushEngageSubscribers
Oct 202552%34.7%10.3%0.91%1.1%1.1%<0.01%
Nov 202556.4%31.1%9.2%0.99%1.2%1.1%<0.01%
Dec 202551.8%34.5%10.2%1.1%1.4%1%0.01%
Jan 202656.6%30.7%9.1%0.96%1.5%1%<0.01%
Feb 202651.8%34.5%10.2%1.1%1.4%1%0.01%
Mar 202652.2%34.6%10.2%0.92%1.1%0.86%<0.01%
Apr 202656.8%30.9%9.1%1.3%0.96%0.94%<0.01%
May 202657.2%31.1%9.2%0.99%0.86%0.65%<0.01%
Jun 202655.9%31.5%9.3%1.3%0.87%1.1%<0.01%
Jul 202654.8%32.8%9.7%1.1%0.91%0.69%0%
Aug 202654.8%32.7%9.7%1%1%0.68%<0.01%
Sep 202655.8%33.2%8.1%1.3%0.91%0.7%0%
  1. 1.OneSignal

    55.8%

    Held 1st. 56.1K estimated branded searches, +0.05% vs prior month. Share +0.9 points.

  2. 2.PushAlert

    33.2%

    Held 2nd. 33.4K estimated branded searches, -0.18% vs prior month. Share +0.5 points.

  3. Held 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.6 points.

  4. Held 4th. 1.4K estimated branded searches, +26.2% vs prior month. Share +0.3 points.

  5. 5.Webpushr

    0.91%

    Held 5th. 920 estimated branded searches, -11.5% vs prior month. Share -0.1 points.

  6. Held 6th. 700 estimated branded searches, 0% vs prior month. Share 0 points.

  7. Held 7th. 0 estimated branded searches, -100% vs prior month. Share 0 points.

Compare popularity between Firebase Cloud Messaging and its closest rivals

Every comparison with Firebase Cloud Messaging

12 comparisons

How has branded search demand for Firebase Cloud Messaging changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Firebase Cloud Messaging worldwide fell from 12.1K to 8.1K.
  • Across the 12 months ending September 2026, Firebase Cloud Messaging’s share of searches among web push notification platforms worldwide decreased from 10.3% to 8.1%.

How did search popularity change for web push notification platforms worldwide in September 2026?

6 changes
  1. In September 2026, OneSignal gained share of searches among web push notification platforms worldwide, from 54.8% to 55.8%.

  2. In September 2026, Firebase Cloud Messaging lost share of searches among web push notification platforms worldwide, from 9.7% to 8.1%.

  3. Estimated monthly branded searches for WonderPush worldwide rose 26.2% over 12 measured months, from 1.1K to 1.4K in September 2026.

  4. Estimated monthly branded searches for Subscribers worldwide fell 100% over 12 measured months, from 10 to 0 in September 2026.

  5. Estimated monthly branded searches for PushEngage worldwide fell 44.4% over 12 measured months, from 1.3K to 700 in September 2026.

  6. Estimated monthly branded searches for Webpushr worldwide fell 31.9% over 12 measured months, from 1.4K to 920 in September 2026.

How are Firebase Cloud Messaging’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Firebase Cloud Messaging’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • firebase cloud messaging

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How the Brand Demand Index is measured

Where does Firebase Cloud Messaging compete?

Firebase Cloud Messaging is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Push notification services4th of 116.9%Show ranking
Web push notification platforms3rd of 78.1%Shown above
Creator with pink hair and a pink jacket

Is Firebase Cloud Messaging your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.