How popular isFirebase Cloud Messaging?
In September 2026, people searched for Firebase Cloud Messaging by name about 8,100 times worldwide, a 33.1% decrease from the previous year. These searches made up 8.1% of all global web push notification platform searches, placing Firebase Cloud Messaging third out of seven platforms. When we asked both ChatGPT and Google AI Overviews about web push notification platforms, Firebase Cloud Messaging appeared in two of the five answers and was the fourth most recommended of the seven.
Firebase Cloud Messaging is the third most searched of 7 competitors and the fourth most recommended in AI answers.
OneSignalShare of searches 55.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
PushAlertShare of searches 33.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Firebase Cloud MessagingShare of searches 8.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
WonderPushShare of searches 1.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
WebpushrShare of searches 0.91%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top web push notification platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Firebase Cloud Messaging was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Firebase Cloud Messaging is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OneSignal3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Webpushr3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PushEngage3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Firebase Cloud Messaging2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
WonderPush1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PushAlert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Subscribers0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about web push notification platforms
5 answers
Asked ChatGPT
“Which web push notification platform should I use?”
Asked ChatGPT
“What are the best web push notification platforms?”
Asked ChatGPT
“What's the best web push notification platform for website visitors?”
Searched Google, AI Overview
“web push notifications”
Searched Google, AI Overview
“browser push notifications”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which web push notification platforms compete with Firebase Cloud Messaging?
Share of searches by month for OneSignal, PushAlert, Firebase Cloud Messaging. The figures are in the table below the chart.
View monthly share of searches table
| Month | OneSignal | PushAlert | Firebase Cloud Messaging | WonderPush | Webpushr | PushEngage | Subscribers |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 52% | 34.7% | 10.3% | 0.91% | 1.1% | 1.1% | <0.01% |
| Nov 2025 | 56.4% | 31.1% | 9.2% | 0.99% | 1.2% | 1.1% | <0.01% |
| Dec 2025 | 51.8% | 34.5% | 10.2% | 1.1% | 1.4% | 1% | 0.01% |
| Jan 2026 | 56.6% | 30.7% | 9.1% | 0.96% | 1.5% | 1% | <0.01% |
| Feb 2026 | 51.8% | 34.5% | 10.2% | 1.1% | 1.4% | 1% | 0.01% |
| Mar 2026 | 52.2% | 34.6% | 10.2% | 0.92% | 1.1% | 0.86% | <0.01% |
| Apr 2026 | 56.8% | 30.9% | 9.1% | 1.3% | 0.96% | 0.94% | <0.01% |
| May 2026 | 57.2% | 31.1% | 9.2% | 0.99% | 0.86% | 0.65% | <0.01% |
| Jun 2026 | 55.9% | 31.5% | 9.3% | 1.3% | 0.87% | 1.1% | <0.01% |
| Jul 2026 | 54.8% | 32.8% | 9.7% | 1.1% | 0.91% | 0.69% | 0% |
| Aug 2026 | 54.8% | 32.7% | 9.7% | 1% | 1% | 0.68% | <0.01% |
| Sep 2026 | 55.8% | 33.2% | 8.1% | 1.3% | 0.91% | 0.7% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.8% | 56.1K | +0.05% | +0.9 points | |
| 2, held 2nd | 33.2% | 33.4K | -0.18% | +0.5 points | |
| 3, held 3rd | 8.1% | 8.1K | -18.2% | -1.6 points | |
| 4, held 4th | 1.3% | 1.4K | +26.2% | +0.3 points | |
| 5, held 5th | 0.91% | 920 | -11.5% | -0.1 points | |
| 6, held 6th | 0.7% | 700 | 0% | 0 points | |
| 7, held 7th | 0% | 0 | -100% | 0 points |
55.8%
Held 1st. 56.1K estimated branded searches, +0.05% vs prior month. Share +0.9 points.
33.2%
Held 2nd. 33.4K estimated branded searches, -0.18% vs prior month. Share +0.5 points.
8.1%
Held 3rd. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.6 points.
1.3%
Held 4th. 1.4K estimated branded searches, +26.2% vs prior month. Share +0.3 points.
5.
Webpushr0.91%
Held 5th. 920 estimated branded searches, -11.5% vs prior month. Share -0.1 points.
0.7%
Held 6th. 700 estimated branded searches, 0% vs prior month. Share 0 points.
0%
Held 7th. 0 estimated branded searches, -100% vs prior month. Share 0 points.
Compare popularity between Firebase Cloud Messaging and its closest rivals

Firebase Cloud Messaging vs OneSignal: compare popularity
Firebase Cloud Messaging vs PushAlert: compare popularity
Firebase Cloud Messaging vs WonderPush: compare popularity
Firebase Cloud Messaging vs Webpushr: compare popularity
Firebase Cloud Messaging vs PushEngage: compare popularity- Compare Firebase Cloud Messaging with any brand
Every comparison with Firebase Cloud Messaging
12 comparisons
- Customer.io vs Firebase Cloud Messaging
- Firebase Cloud Messaging vs OneSignal
- Firebase Cloud Messaging vs PushAlert
- Firebase Cloud Messaging vs Pusher
- Braze vs Firebase Cloud Messaging
- Firebase Cloud Messaging vs WonderPush
- Firebase Cloud Messaging vs Pushwoosh
- Firebase Cloud Messaging vs Webpushr
- Firebase Cloud Messaging vs PushEngage
- Firebase Cloud Messaging vs Iterable
- Airship vs Firebase Cloud Messaging
- CleverTap vs Firebase Cloud Messaging
How has branded search demand for Firebase Cloud Messaging changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Firebase Cloud Messaging worldwide fell from 12.1K to 8.1K.
- Across the 12 months ending September 2026, Firebase Cloud Messaging’s share of searches among web push notification platforms worldwide decreased from 10.3% to 8.1%.
How did search popularity change for web push notification platforms worldwide in September 2026?
6 changes

In September 2026, OneSignal gained share of searches among web push notification platforms worldwide, from 54.8% to 55.8%.

In September 2026, Firebase Cloud Messaging lost share of searches among web push notification platforms worldwide, from 9.7% to 8.1%.

Estimated monthly branded searches for WonderPush worldwide rose 26.2% over 12 measured months, from 1.1K to 1.4K in September 2026.

Estimated monthly branded searches for Subscribers worldwide fell 100% over 12 measured months, from 10 to 0 in September 2026.

Estimated monthly branded searches for PushEngage worldwide fell 44.4% over 12 measured months, from 1.3K to 700 in September 2026.

Estimated monthly branded searches for Webpushr worldwide fell 31.9% over 12 measured months, from 1.4K to 920 in September 2026.
How are Firebase Cloud Messaging’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Firebase Cloud Messaging’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- firebase cloud messaging
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Where does Firebase Cloud Messaging compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Push notification services | 4th of 11 | 6.9% | Show ranking |
| Web push notification platforms | 3rd of 7 | 8.1% | Shown above |

Is Firebase Cloud Messaging your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.