Brandwave

Firebase Cloud Messaging vs Pushwoosh:Which is more popular?

In September 2026, Firebase Cloud Messaging had more branded searches than Pushwoosh among push notification services worldwide. Firebase Cloud Messaging had about 8,100 branded searches, while Pushwoosh had 1,310. Firebase Cloud Messaging made up 6.9% of all push notification service searches we track, and Pushwoosh accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about push notification services, Firebase Cloud Messaging appeared in all five answers and Pushwoosh in none.

Among push notification services worldwide in September 2026

Who do people search for more?

Firebase Cloud Messaging, about 6 searches for every 1 for Pushwoosh

Firebase Cloud Messaging 8.1K searchesPushwoosh 1.3K searches

Who does AI mention more?

Firebase Cloud Messaging, mentioned in every answer we collected

Firebase Cloud Messaging in 5 of 5Pushwoosh in 0 of 5

Who does AI recommend more?

Firebase Cloud Messaging, the only one of the two named

Firebase Cloud Messaging first in 5Pushwoosh never named

Follow Firebase Cloud Messaging vs Pushwoosh and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top push notification services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Firebase Cloud Messaging appeared in all five answers. Pushwoosh did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OneSignal1st
  2. Firebase Cloud Messaging2nd
  3. PushEngage3rd
  4. Customer.io4th
  5. Braze5th
  6. Airship6th
  7. Pusher–
  8. Pushwoosh–
  9. Iterable–
  10. CleverTap–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OneSignal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Firebase Cloud Messaging5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PushEngage3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Customer.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braze2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airship1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pusher0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pushwoosh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Iterable0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CleverTap0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about push notification services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Firebase Cloud Messaging or Pushwoosh more popular in search?

This chart shows how often people search Google for Firebase Cloud Messaging and Pushwoosh by name. Each line represents a brand's share of searches for all 11 push notification services we track, month by month, from English-language searches worldwide.

Firebase Cloud Messaging and Pushwoosh among push notification services worldwide, by month

Share of searches by month for Firebase Cloud Messaging, Pushwoosh. The figures are in the table below the chart.

View monthly share of searches table
MonthOneSignalPusherCustomer.ioFirebase Cloud MessagingBrazePushwooshPushEngageIterableAirshipCleverTapMoEngage
Oct 202544.9%29.7%9%8.9%4.6%1.4%0.73%0.49%0.18%0.12%0.02%
Nov 202549.5%26.9%8.2%8%4.4%1.3%0.81%0.45%0.17%0.11%0.04%
Dec 202545.1%29.6%9%8.8%4.4%1.4%0.78%0.46%0.22%0.12%0.03%
Jan 202648.5%26.1%9.7%7.8%5%1.3%0.79%0.54%0.2%0.09%0.03%
Feb 202643.7%28.7%10.7%8.6%5.2%1.4%0.76%0.51%0.22%0.15%0.03%
Mar 202644.8%29.4%9%8.8%4.4%2.1%0.64%0.55%0.17%0.09%0.02%
Apr 202649.1%26.4%9.8%7.9%4%1.3%0.7%0.49%0.2%0.14%0.03%
May 202649.1%26.4%9.8%7.9%4.2%1.3%0.47%0.59%0.17%0.1%0.02%
Jun 202647.8%26.6%9.9%7.9%4.8%1.3%0.8%0.55%0.21%0.11%0.02%
Jul 202646.7%27.7%10.3%8.3%4.5%1.3%0.49%0.53%0.21%0.09%0.03%
Aug 202646.9%27.7%10.2%8.3%4.6%1.1%0.49%0.48%0.2%0.1%0.03%
Sep 202647.5%28%10.4%6.9%4.8%1.1%0.5%0.47%0.2%0.08%0.03%

How has the Firebase Cloud Messaging and Pushwoosh comparison changed over the last 12 months?

3 findings

How did search popularity change for push notification services worldwide in September 2026?

2 changes

  1. In September 2026, Firebase Cloud Messaging lost share of searches among push notification services worldwide, from 8.3% to 6.9%.

  2. Estimated monthly branded searches for Pushwoosh worldwide fell 31.4% over 12 measured months, from 1.9K to 1.3K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Firebase Cloud Messaging’s and Pushwoosh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Firebase Cloud Messaging

1 branded search term

  • firebase cloud messaging

Pushwoosh

3 branded search terms

  • pushwoosh
  • pushwoosh app
  • pushwoosh software

How the Brand Demand Index is measured

Other head-to-heads among push notification services

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free