Brandwave

How popular isFerplast in search?

In August 2026, there were an estimated 14.8K branded searches for Ferplast worldwide which is down 18.2% over the last 11 months. Ferplast holds 12.2% estimated Share of Search among small pet cages worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Living World33.3%
  2. Savic27.2%
  3. PawHut22.3%
  4. Ferplast12.2%
  5. Kaytee3.6%
  6. MidWest Homes for Pets1.3%
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Which small pet cages compete with Ferplast?

Ferplast against small pet cages worldwide, by month

Share of Search by month for Living World, Savic, PawHut, Ferplast, Kaytee. The figures are in the table below the chart.

View monthly share of search table
MonthLiving WorldSavicPawHutFerplastKayteeMidWest Homes for Pets
Oct 202529.6%29.6%19.9%16.2%3.2%1.4%
Nov 202529.6%29.6%19.9%16.2%3.2%1.4%
Dec 202537.4%30.6%16.8%11.2%2.7%1.2%
Jan 202637.2%20.4%20.4%16.6%4%1.5%
Feb 202631.4%25.7%21.1%17.2%3.4%1.2%
Mar 202634.1%22.8%22.8%15.2%3.7%1.3%
Apr 202633.3%27.2%22.3%12.2%3.6%1.3%
May 202635.1%23.5%23.5%12.8%3.8%1.4%
Jun 202645.1%16.5%20.2%13.5%3.3%1.5%
Jul 202638%17%25.4%13.9%4.1%1.5%
Aug 202633.3%27.2%22.3%12.2%3.6%1.3%
Sep 2026——————
  1. 1.Living World

    33.3%

    Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -4.7 points.

  2. 2.Savic

    27.2%

    Moved from 3rd to 2nd. 33.1K estimated branded searches, +82.9% vs prior month. Share +10.2 points.

  3. 3.PawHut

    22.3%

    Moved from 2nd to 3rd. 27.1K estimated branded searches, 0% vs prior month. Share -3.1 points.

  4. 4.Ferplast

    12.2%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -1.7 points.

  5. 5.Kaytee

    3.6%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.5 points.

  6. Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Ferplast and its closest rivals

How has branded search demand for Ferplast changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ferplast worldwide fell from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Ferplast’s estimated Share of Search among small pet cages worldwide decreased from 16.2% to 12.2%.
  • Across the 11 months ending August 2026, Ferplast’s estimated Share of Search among small pet cages worldwide peaked at 17.2% in February 2026 and was lowest at 11.2% in December 2025.

How did search popularity change for small pet cages worldwide in August 2026?

  1. In August 2026, Savic overtook PawHut to rank 2nd among small pet cages worldwide, at 27.2%.

  2. In August 2026, Living World lost estimated Share of Search among small pet cages worldwide, from 38% to 33.3%.

  3. In August 2026, PawHut lost estimated Share of Search among small pet cages worldwide, from 25.4% to 22.3%.

  4. In August 2026, Ferplast lost estimated Share of Search among small pet cages worldwide, from 13.9% to 12.2%.

  5. In August 2026, Kaytee lost estimated Share of Search among small pet cages worldwide, from 4.1% to 3.6%.

Where does Ferplast compete?

Ferplast is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bird cages5th of 61.6%Show ranking
Dog crate brands4th of 68.1%Show ranking
Small pet cages4th of 612.2%Shown above

How is Ferplast measured?

Brandwave collects information about searches that people make online using Ferplast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ferplast

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How the Brand Demand Index is measured

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Is Ferplast your brand?

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