Brandwave

How popular isEchelon in search?

In August 2026, there were an estimated 201K branded searches for Echelon worldwide which is up 21.8% over the last 11 months. Echelon holds 34% estimated Share of Search among exercise bike brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Echelon34%
  2. Technogym34%
  3. NordicTrack15.3%
  4. Wahoo14.6%
  5. Peloton2%
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Which exercise bike brands compete with Echelon?

Echelon against exercise bike brands worldwide, by month

Share of Search by month for Echelon, Technogym, NordicTrack, Wahoo, Peloton. The figures are in the table below the chart.

View monthly share of search table
MonthEchelonTechnogymNordicTrackWahooPeloton
Oct 202526.6%39.6%14.6%16.8%2.4%
Nov 202524.1%36%19.7%18%2.2%
Dec 202522.8%33.9%22.8%17.5%3.1%
Jan 202624.6%36.6%20.1%15.4%3.3%
Feb 202625.2%37.6%20.6%13.2%3.4%
Mar 202628.3%42.3%15.5%11.8%2.1%
Apr 202628.9%43.2%13%12.8%2.1%
May 202631.4%38.3%14.1%13.9%2.3%
Jun 202632%39%14.4%12.3%2.3%
Jul 202631.4%38.3%14.1%14%2.3%
Aug 202634%34%15.3%14.6%2%
Sep 2026—————
  1. 1.Echelon

    34%

    Moved from 2nd to 1st. 201K estimated branded searches, +21.8% vs prior month. Share +2.6 points.

  2. Moved from 1st to 2nd. 201K estimated branded searches, 0% vs prior month. Share -4.2 points.

  3. Held 3rd. 90.5K estimated branded searches, +22.3% vs prior month. Share +1.2 points.

  4. 4.Wahoo

    14.6%

    Held 4th. 86.4K estimated branded searches, +17.7% vs prior month. Share +0.7 points.

  5. Held 5th. 12.1K estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare search popularity between Echelon and its closest rivals

How has branded search demand for Echelon changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Echelon worldwide rose from 165K to 201K.
  • Across the 11 months ending August 2026, Echelon’s estimated Share of Search among exercise bike brands worldwide increased from 26.6% to 34%.
  • Across the 11 months ending August 2026, Echelon’s estimated Share of Search among exercise bike brands worldwide peaked at 34% in August 2026 and was lowest at 22.8% in December 2025.
  • Across the 11 months ending August 2026, Echelon rose from 2nd to 1st among exercise bike brands worldwide.

How did search popularity change for exercise bike brands worldwide in August 2026?

  1. In August 2026, Echelon overtook Technogym to take the highest estimated Share of Search among exercise bike brands worldwide, at 34%.

  2. In August 2026, NordicTrack gained estimated Share of Search among exercise bike brands worldwide, from 14.1% to 15.3%.

  3. In August 2026, Wahoo gained estimated Share of Search among exercise bike brands worldwide, from 14% to 14.6%.

  4. In August 2026, Technogym lost estimated Share of Search among exercise bike brands worldwide, from 38.3% to 34%.

  5. Estimated monthly branded searches for Peloton worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How is Echelon measured?

Brandwave collects information about searches that people make online using Echelon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • echelon

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How the Brand Demand Index is measured

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Is Echelon your brand?

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