Brandwave

How popular isDynatrace in search?

In September 2026, there were an estimated 92K branded searches for Dynatrace worldwide which is down 18% over the last 12 months. Dynatrace holds 5.9% estimated Share of Search among application monitoring tools worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Sentry43.6%
  2. Grafana21.2%
  3. Datadog16.1%
  4. Splunk9.3%
  5. Dynatrace5.9%
  6. New Relic4%
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Which application monitoring tools compete with Dynatrace?

Dynatrace against application monitoring tools worldwide, by month

Share of Search by month for Sentry, Grafana, Datadog, Splunk, Dynatrace, New Relic. The figures are in the table below the chart.

View monthly share of search table
MonthSentryGrafanaDatadogSplunkDynatraceNew Relic
Oct 202527.2%24.4%18.4%15.1%8.1%6.7%
Nov 202524.7%26.7%20.2%13.7%7.4%7.4%
Dec 202526.3%28.3%17.8%14.7%6.5%6.5%
Jan 202633%24.1%18.2%12.5%6.7%5.5%
Feb 202628.9%26%19.6%13.5%7.1%4.9%
Mar 202627%29.2%18.3%12.9%8%4.6%
Apr 202628.9%26.1%19.5%13.6%7.1%4.8%
May 202634%25%18.8%10.7%6.8%4.6%
Jun 202628.9%25.5%19.5%13.2%7%5.8%
Jul 202638.7%23.1%17.6%10%6.4%4.3%
Aug 202653.3%17.6%13.3%7.6%4.8%3.3%
Sep 202643.6%21.2%16.1%9.3%5.9%4%
  1. 1.Sentry

    43.6%

    Held 1st. 683K estimated branded searches, -32.4% vs prior month. Share -9.6 points.

  2. 2.Grafana

    21.2%

    Held 2nd. 331K estimated branded searches, -1% vs prior month. Share +3.5 points.

  3. 3.Datadog

    16.1%

    Held 3rd. 252K estimated branded searches, -0.34% vs prior month. Share +2.8 points.

  4. 4.Splunk

    9.3%

    Held 4th. 145K estimated branded searches, 0% vs prior month. Share +1.6 points.

  5. 5.Dynatrace

    5.9%

    Held 5th. 92K estimated branded searches, +0.11% vs prior month. Share +1 points.

  6. Held 6th. 62.3K estimated branded searches, -0.06% vs prior month. Share +0.7 points.

Compare search popularity between Dynatrace and its closest rivals

How has branded search demand for Dynatrace changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Dynatrace worldwide fell from 112K to 92K.
  • Across the 12 months ending September 2026, Dynatrace’s estimated Share of Search among application monitoring tools worldwide decreased from 8.1% to 5.9%.
  • Across the 12 months ending September 2026, Dynatrace’s estimated Share of Search among application monitoring tools worldwide peaked at 8.1% in October 2025 and was lowest at 4.8% in August 2026.

How did search popularity change for application monitoring tools worldwide in September 2026?

  1. In September 2026, Grafana gained estimated Share of Search among application monitoring tools worldwide, from 17.6% to 21.2%.

  2. In September 2026, Datadog gained estimated Share of Search among application monitoring tools worldwide, from 13.3% to 16.1%.

  3. In September 2026, Splunk gained estimated Share of Search among application monitoring tools worldwide, from 7.6% to 9.3%.

  4. In September 2026, Dynatrace gained estimated Share of Search among application monitoring tools worldwide, from 4.8% to 5.9%.

  5. In September 2026, New Relic gained estimated Share of Search among application monitoring tools worldwide, from 3.3% to 4%.

  6. In September 2026, Sentry lost estimated Share of Search among application monitoring tools worldwide, from 53.3% to 43.6%.

Where does Dynatrace compete?

Dynatrace is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Application monitoring tools5th of 65.9%Shown above
Observability platforms5th of 69.4%Show ranking
Cloud observability platforms3rd of 512.4%Show ranking
Distributed tracing platforms3rd of 512.4%Show ranking
Application performance monitoring3rd of 513.9%Show ranking
Log Aggregation brands3rd of 416.7%Show ranking
Application dependency monitoring2nd of 518.8%Show ranking

How is Dynatrace measured?

Brandwave collects information about searches that people make online using Dynatrace’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

8 branded search terms

  • apm dynatrace
  • dynatrace
  • dynatrace app
  • dynatrace monitoring
  • dynatrace observability
  • dynatrace software
  • monitoring dynatrace
  • observability dynatrace

Do you work for Dynatrace? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Dynatrace your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.