Brandwave

Cloud observability platforms:Which brands are most popular in search?

In August 2026, Grafana was the most searched among cloud observability platforms worldwide, with an estimated 335K branded searches and 44.9% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Grafana44.9%
  2. Datadog34.1%
  3. Dynatrace12.3%
  4. New Relic8.4%
  5. Honeycomb0.27%

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Share of SearchLeaderboard

Compare services and tools used to monitor applications and cloud infrastructure. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cloud observability platforms worldwide, by month

Share of Search by month for Grafana, Datadog, Dynatrace, New Relic. The figures are in the table below the chart.

View monthly share of search table
MonthGrafanaDatadogDynatraceNew RelicHoneycomb
Oct 202542.1%32%14%11.7%0.32%
Nov 202543%32.8%11.9%12%0.33%
Dec 202547.6%30.1%10.9%11%0.34%
Jan 202644%33.5%12.2%10.1%0.3%
Feb 202644.9%34%12.3%8.5%0.3%
Mar 202648.3%30.5%13.3%7.6%0.26%
Apr 202645.1%34%12.3%8.4%0.23%
May 202645%34.1%12.3%8.4%0.23%
Jun 202643.7%34%12.1%10%0.22%
Jul 202644.7%34.3%12.3%8.4%0.24%
Aug 202644.9%34.1%12.3%8.4%0.27%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Grafana

    44.9%

    held 1st · 335K estimated branded searches · +0.04% vs prior month · +0.2 points

  2. 2.Datadog

    34.1%

    held 2nd · 254K estimated branded searches · -0.84% vs prior month · -0.2 points

  3. 3.Dynatrace

    12.3%

    held 3rd · 92.1K estimated branded searches · -0.26% vs prior month · 0 points

  4. 4.New Relic

    8.4%

    held 4th · 62.7K estimated branded searches · -0.51% vs prior month · 0 points

  5. 5.Honeycomb

    0.27%

    held 5th · 2K estimated branded searches · +14% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among cloud observability platforms worldwide?

In August 2026, Grafana was the most searched among cloud observability platforms worldwide, with an estimated 335K branded searches and 44.9% estimated Share of Search within this set. Datadog is in 2nd place, 10.8 percentage points behind at 34.1% Share of Search.

Global cloud observability platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Grafana42.1% → 44.9%48.3%Mar 202642.1%Oct 20251st
Datadog32% → 34.1%34.3%Jul 202630.1%Dec 20252nd
Dynatrace14% → 12.3%14%Oct 202510.9%Dec 20253rd
New Relic11.7% → 8.4%12%Nov 20257.6%Mar 20264th
Honeycomb0.32% → 0.27%0.34%Dec 20250.22%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Grafana’s estimated Share of Search among cloud observability platforms worldwide increased from 42.1% to 44.9%.
  • Across the 11 months ending August 2026, Datadog’s estimated Share of Search among cloud observability platforms worldwide increased from 32% to 34.1%.
  • Across the 11 months ending August 2026, Dynatrace’s estimated Share of Search among cloud observability platforms worldwide decreased from 14% to 12.3%.
  • Across the 11 months ending August 2026, New Relic’s estimated Share of Search among cloud observability platforms worldwide decreased from 11.7% to 8.4%.
  • Across the 11 months ending August 2026, Grafana’s estimated Share of Search among cloud observability platforms worldwide peaked at 48.3% in March 2026 and was lowest at 42.1% in October 2025.
  • Across the 11 months ending August 2026, Datadog’s estimated Share of Search among cloud observability platforms worldwide peaked at 34.3% in July 2026 and was lowest at 30.1% in December 2025.
  • Across the 11 months ending August 2026, Dynatrace’s estimated Share of Search among cloud observability platforms worldwide peaked at 14% in October 2025 and was lowest at 10.9% in December 2025.
  • Across the 11 months ending August 2026, New Relic’s estimated Share of Search among cloud observability platforms worldwide peaked at 12% in November 2025 and was lowest at 7.6% in March 2026.
  • Across the 11 months ending August 2026, Honeycomb held steady: its estimated Share of Search among cloud observability platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for cloud observability platforms worldwide in August 2026?

  1. Estimated monthly branded searches for New Relic worldwide fell 33% over 11 measured months, from 93.6K to 62.7K in August 2026.

  2. Estimated monthly branded searches for Honeycomb worldwide fell 20.7% over 11 measured months, from 2.6K to 2K in August 2026.

  3. Estimated monthly branded searches for Dynatrace worldwide fell 18% over 11 measured months, from 112K to 92.1K in August 2026.

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