How popular isDovetail in search?
In September 2026, people searched for Dovetail by name about 630 times worldwide, a 14.9% decrease from the previous year. These searches made up 0.29% of all global user research platform searches, placing Dovetail seventh out of eight platforms. These are worldwide searches for English-language branded terms.
User Interviews76.8%
dscout15.4%
Lyssna4%
Optimal Workshop1.7%- Great Question1.1%
- Maze0.64%
Dovetail0.29%
UserTesting0.05%
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Which user research platforms compete with Dovetail?
Share of searches by month for User Interviews, dscout, Lyssna, Dovetail. The figures are in the table below the chart.
View monthly share of searches table
| Month | User Interviews | dscout | Lyssna | Optimal Workshop | Great Question | Maze | Dovetail | UserTesting |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 61% | 22.3% | 8.3% | 4.4% | 2% | 1.3% | 0.61% | 0.14% |
| Nov 2025 | 69.1% | 16.9% | 6.2% | 4.1% | 1.8% | 1.2% | 0.43% | 0.18% |
| Dec 2025 | 65.9% | 19.8% | 7.3% | 3.2% | 1.7% | 1.4% | 0.5% | 0.2% |
| Jan 2026 | 68.8% | 16.9% | 7.7% | 3.3% | 1.4% | 1.1% | 0.61% | 0.14% |
| Feb 2026 | 65.4% | 19.6% | 7.4% | 3.9% | 1.7% | 1.2% | 0.49% | 0.33% |
| Mar 2026 | 69.7% | 17.2% | 6.4% | 3.4% | 1.2% | 1% | 0.45% | 0.59% |
| Apr 2026 | 74.3% | 14.9% | 5.5% | 2.4% | 1% | 0.91% | 0.33% | 0.5% |
| May 2026 | 75.1% | 15.1% | 4.6% | 2% | 1.1% | 0.91% | 0.33% | 0.91% |
| Jun 2026 | 77.1% | 12.7% | 4.9% | 2.1% | 1.1% | 0.71% | 0.35% | 1.1% |
| Jul 2026 | 71.9% | 17.7% | 5.5% | 1.9% | 1.2% | 0.82% | 0.35% | 0.58% |
| Aug 2026 | 76.1% | 15.3% | 4.8% | 1.6% | 1.1% | 0.56% | 0.34% | 0.19% |
| Sep 2026 | 76.8% | 15.4% | 4% | 1.7% | 1.1% | 0.64% | 0.29% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.8% | 165K | +22.2% | +0.7 points | |
| 2, held 2nd | 15.4% | 33.1K | +22.1% | +0.1 points | |
| 3, held 3rd | 4% | 8.5K | +0.83% | -0.8 points | |
| 4, held 4th | 1.7% | 3.6K | +24.1% | 0 points | |
| 5, held 5th | 1.1% | 2.4K | +26.3% | 0 points | |
| 6, held 6th | 0.64% | 1.4K | +38% | +0.1 points | |
| 7, held 7th | 0.29% | 630 | +3.3% | -0.1 points | |
| 8, held 8th | 0.05% | 100 | -69.7% | -0.1 points |
76.8%
Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +0.7 points.
2.
dscout15.4%
Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.
3.
Lyssna4%
Held 3rd. 8.5K estimated branded searches, +0.83% vs prior month. Share -0.8 points.
1.7%
Held 4th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.
1.1%
Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.
6.Maze
0.64%
Held 6th. 1.4K estimated branded searches, +38% vs prior month. Share +0.1 points.
7.
Dovetail0.29%
Held 7th. 630 estimated branded searches, +3.3% vs prior month. Share -0.1 points.
0.05%
Held 8th. 100 estimated branded searches, -69.7% vs prior month. Share -0.1 points.
Compare search popularity between Dovetail and its closest rivals
Every comparison with Dovetail
10 comparisons
How has branded search demand for Dovetail changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Dovetail worldwide fell from 740 to 630.
- Across the 12 months ending September 2026, Dovetail’s share of searches among user research platforms worldwide held steady, from 0.61% to 0.29%.
How did search popularity change for user research platforms worldwide in September 2026?
6 changes

In September 2026, User Interviews gained share of searches among user research platforms worldwide, from 76.1% to 76.8%.

In September 2026, Lyssna lost share of searches among user research platforms worldwide, from 4.8% to 4%.

UserTesting’s share of searches among user research platforms worldwide has lost ground for 3 months in a row, from 1.1% to 0.05% in September 2026.

Estimated monthly branded searches for dscout worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.

Estimated monthly branded searches for Optimal Workshop worldwide fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026.

Estimated monthly branded searches for Dovetail worldwide fell 14.9% over 12 measured months, from 740 to 630 in September 2026.
How are Dovetail’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Dovetail’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- dovetail research
- dovetail ux
- dovetail ux research
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Where does Dovetail compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| UX research tools | 8th of 9 | 0.12% | Show ranking |
| User research platforms | 7th of 8 | 0.29% | Shown above |

Is Dovetail your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.