How popular isContinental in search?
In August 2026, there were an estimated 2.4K branded searches for Continental worldwide which is up 26.3% over the last 11 months. Continental holds 0.09% estimated Share of Search among tyre brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which tyre brands compete with Continental?
Share of Search by month for Michelin, Bridgestone, Goodyear, Pirelli, Hankook, Continental. The figures are in the table below the chart.
View monthly share of search table
| Month | Michelin | Bridgestone | Goodyear | Pirelli | Hankook | Yokohama | Dunlop | Continental |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.9% | 15.3% | 15.3% | 10.2% | 5.6% | 1.7% | 0.92% | 0.05% |
| Nov 2025 | 47.6% | 17.4% | 14.3% | 11.7% | 6.4% | 1.6% | 1% | 0.06% |
| Dec 2025 | 51.4% | 15.4% | 15.4% | 10.3% | 4.6% | 1.7% | 1.1% | 0.07% |
| Jan 2026 | 49.2% | 18% | 14.8% | 9.9% | 5.4% | 1.6% | 1.1% | 0.06% |
| Feb 2026 | 46% | 20.7% | 13.9% | 11.3% | 5.1% | 1.9% | 1% | 0.07% |
| Mar 2026 | 49.2% | 18% | 14.8% | 9.9% | 5.4% | 1.6% | 1.1% | 0.06% |
| Apr 2026 | 52.4% | 15.7% | 12.9% | 10.5% | 5.8% | 1.7% | 0.95% | 0.07% |
| May 2026 | 52.3% | 15.7% | 12.8% | 10.5% | 5.8% | 1.7% | 1.2% | 0.08% |
| Jun 2026 | 54.5% | 13.4% | 13.4% | 10.9% | 4.9% | 1.8% | 0.99% | 0.09% |
| Jul 2026 | 54% | 16.2% | 13.2% | 8.9% | 4.9% | 1.8% | 0.98% | 0.09% |
| Aug 2026 | 55.5% | 13.6% | 13.6% | 9.1% | 5% | 1.8% | 1.2% | 0.09% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.5% | 1.5M | 0% | +1.5 points | |
| 2, held 2nd | 13.6% | 368K | -18.2% | -2.6 points | |
| 3, held 3rd | 13.6% | 368K | 0% | +0.4 points | |
| 4, held 4th | 9.1% | 246K | 0% | +0.2 points | |
| 5, held 5th | 5% | 135K | 0% | +0.1 points | |
| 6, held 6th | 1.8% | 49.5K | 0% | +0.1 points | |
| 7, held 7th | 1.2% | 33.1K | +22.1% | +0.2 points | |
| 8, held 8th | 0.09% | 2.4K | 0% | 0 points |
1.
Michelin55.5%
Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +1.5 points.
13.6%
Held 2nd. 368K estimated branded searches, -18.2% vs prior month. Share -2.6 points.
3.
Goodyear13.6%
Held 3rd. 368K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.
Pirelli9.1%
Held 4th. 246K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.
Hankook5%
Held 5th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.
Yokohama
1.8%
Held 6th. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
7.
Dunlop1.2%
Held 7th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.
0.09%
Held 8th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Continental and its closest rivals
How has branded search demand for Continental changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Continental worldwide rose from 1.9K to 2.4K.
- Across the 11 months ending August 2026, Continental’s estimated Share of Search among tyre brands worldwide held steady, from 0.05% to 0.09%.
How did search popularity change for tyre brands worldwide in August 2026?
6 changes
In August 2026, Michelin gained estimated Share of Search among tyre brands worldwide, from 54% to 55.5%.
In August 2026, Bridgestone lost estimated Share of Search among tyre brands worldwide, from 16.2% to 13.6%.
Estimated monthly branded searches for Continental worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.
Estimated monthly branded searches for Pirelli worldwide fell 33.2% over 11 measured months, from 368K to 246K in August 2026.
Estimated monthly branded searches for Goodyear worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.
Estimated monthly branded searches for Hankook worldwide fell 32.8% over 11 measured months, from 201K to 135K in August 2026.
How is Continental measured?
Brandwave collects information about searches that people make online using Continental’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- continental soup
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