Brandwave

Bike tyre brands:Which are searched most?

Schwalbe and Vittoria share the highest estimated Share of Search among bike tyre brands worldwide, at 35.4% in September 2026. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Schwalbe35.4%
  2. Vittoria35.4%
  3. Maxxis29.1%

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Share of SearchLeaderboard

Compare the bike tyre brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among bike tyre brands worldwide, by month

Share of Search by month for Schwalbe, Vittoria, Maxxis. The figures are in the table below the chart.

View monthly share of search table
MonthSchwalbeVittoriaMaxxis
Oct 202535.4%35.4%29.1%
Nov 202531.1%37.8%31.1%
Dec 202528.7%42.6%28.7%
Jan 202631.1%37.8%31.1%
Feb 202633%40.1%27%
Mar 202640.2%32.8%27%
Apr 202645.1%30.1%24.8%
May 202647.1%31.7%21.2%
Jun 202650.1%27.4%22.5%
Jul 202650.1%27.4%22.5%
Aug 202645.1%30.1%24.8%
Sep 202635.4%35.4%29.1%

This month’s ranking, September 2026

  1. 1.Schwalbe

    35.4%

    Held 1st. 110K estimated branded searches, -33.3% vs prior month. Share -9.7 points.

  2. 2.Vittoria

    35.4%

    Held 2nd. 110K estimated branded searches, 0% vs prior month. Share +5.3 points.

  3. 3.Maxxis

    29.1%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +4.4 points.

Compare search popularity between leading brands

Which brand is most popular in search among bike tyre brands worldwide?

Schwalbe and Vittoria share the highest estimated Share of Search among bike tyre brands worldwide, at 35.4% in September 2026.

Global bike tyre brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Schwalbe35.4%50.1%Jun 202628.7%Dec 20251st
Vittoria35.4%42.6%Dec 202527.4%Jun 20262nd
Maxxis29.1%31.1%Nov 202521.2%May 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Schwalbe’s estimated Share of Search among bike tyre brands worldwide peaked at 50.1% in June 2026 and was lowest at 28.7% in December 2025.
  • Across the 12 months ending September 2026, Vittoria’s estimated Share of Search among bike tyre brands worldwide peaked at 42.6% in December 2025 and was lowest at 27.4% in June 2026.
  • Across the 12 months ending September 2026, Maxxis’ estimated Share of Search among bike tyre brands worldwide peaked at 31.1% in November 2025 and was lowest at 21.2% in May 2026.
  • Across the 12 months ending September 2026, Schwalbe, Vittoria and Maxxis held steady: their estimated Share of Search among bike tyre brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for bike tyre brands worldwide in September 2026?

  1. In September 2026, Vittoria gained estimated Share of Search among bike tyre brands worldwide, from 30.1% to 35.4%.

  2. In September 2026, Maxxis gained estimated Share of Search among bike tyre brands worldwide, from 24.8% to 29.1%.

  3. In September 2026, Schwalbe lost estimated Share of Search among bike tyre brands worldwide, from 45.1% to 35.4%.

How the Brand Demand Index is measured

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