How popular isCash App in search?
In August 2026, there were an estimated 1.8M branded searches for Cash App worldwide which held steady over the last 11 months. Cash App holds 6.2% estimated Share of Search among money transfer apps worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow Cash App and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Where does Cash App compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Money transfer apps | 3rd of 6 | 6.2% | Shown below |
| Prepaid cards | 2nd of 6 | 27.3% | Show ranking |
Which money transfer apps compete with Cash App?
Share of Search by month for PayPal, Revolut, Cash App, Venmo, Wise, Zelle. The figures are in the table below the chart.
View monthly share of search table
| Month | PayPal | Revolut | Cash App | Venmo | Wise | Zelle |
|---|---|---|---|---|---|---|
| Oct 2025 | 72.8% | 11.5% | 5.3% | 5.3% | 2.2% | 2.9% |
| Nov 2025 | 75% | 9.9% | 5.5% | 4.5% | 2.2% | 3% |
| Dec 2025 | 74.9% | 9.8% | 4.5% | 5.5% | 2.3% | 3% |
| Jan 2026 | 73.3% | 11.6% | 5.3% | 4.4% | 2.5% | 2.9% |
| Feb 2026 | 70.3% | 11.2% | 6.2% | 6.2% | 2.6% | 3.4% |
| Mar 2026 | 69.3% | 13.4% | 6.2% | 5% | 2.7% | 3.4% |
| Apr 2026 | 70.8% | 11.5% | 6.3% | 5.2% | 2.8% | 3.4% |
| May 2026 | 69.4% | 13.3% | 6.2% | 5.1% | 2.8% | 3.4% |
| Jun 2026 | 70.2% | 13.4% | 5.1% | 5.1% | 2.8% | 3.4% |
| Jul 2026 | 70.5% | 13.7% | 5.1% | 5.1% | 2.7% | 2.8% |
| Aug 2026 | 69.5% | 13.5% | 6.2% | 5.1% | 3% | 2.8% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.5% | 20.6M | -0.14% | -1 points | |
| 2, held 2nd | 13.5% | 4M | +0.33% | -0.1 points | |
| 3, held 3rd | 6.2% | 1.8M | +22% | +1 points | |
| 4, held 4th | 5.1% | 1.5M | 0% | -0.1 points | |
| 5, moved from 6th to 5th | 3% | 874K | +10% | +0.2 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 2.8% | 823K | 0% | 0 pointsmoved from 5th to 6th |
1.
PayPal69.5%
Held 1st. 20.6M estimated branded searches, -0.14% vs prior month. Share -1 points.
2.
Revolut13.5%
Held 2nd. 4M estimated branded searches, +0.33% vs prior month. Share -0.1 points.
3.
Cash App6.2%
Held 3rd. 1.8M estimated branded searches, +22% vs prior month. Share +1 points.
4.
Venmo5.1%
Held 4th. 1.5M estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
Wise3%
Moved from 6th to 5th. 874K estimated branded searches, +10% vs prior month. Share +0.2 points.
6.
Zelle2.8%
Moved from 5th to 6th. 823K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Cash App and its closest rivals
How has branded search demand for Cash App changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Cash App worldwide held steady at 1.8M.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide increased from 5.3% to 6.2%.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide peaked at 6.3% in April 2026 and was lowest at 4.5% in December 2025.
How did search popularity change for money transfer apps worldwide in August 2026?
5 changes
In August 2026, Cash App gained estimated Share of Search among money transfer apps worldwide, from 5.1% to 6.2%.
In August 2026, PayPal lost estimated Share of Search among money transfer apps worldwide, from 70.5% to 69.5%.
In August 2026, Wise rose from 6th to 5th among money transfer apps worldwide.
In August 2026, Zelle fell from 5th to 6th among money transfer apps worldwide.
Estimated monthly branded searches for Venmo worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
How is Cash App measured?
Brandwave collects information about searches that people make online using Cash App’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- cash app
Do you work for Cash App? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Cash App your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.