Brandwave

Cash App vs Venmo:Which is more popular by branded search?

In August 2026, Cash App had more branded searches than Venmo among money transfer apps worldwide. Cash App was estimated to have 1.8M branded searches compared to Venmo’s 1.5M, and held a 6.2% Share of Search versus Venmo’s 5.1%. These are worldwide searches for English-language branded terms.

Share of Search among money transfer apps worldwide in August 2026Which is more popular in search, Cash App or Venmo?
Cash App6.2%1.8M searches
vs
Venmo5.1%1.5M searches

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Which is more popular in search, Cash App or Venmo?

Compare the money transfer apps finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cash App and Venmo among money transfer apps worldwide, by month

Share of Search by month for Cash App, Venmo. The figures are in the table below the chart.

View monthly share of search table
MonthPayPalRevolutCash AppVenmoWiseZelle
Oct 202572.8%11.5%5.3%5.3%2.2%2.9%
Nov 202575%9.9%5.5%4.5%2.2%3%
Dec 202574.9%9.8%4.5%5.5%2.3%3%
Jan 202673.3%11.6%5.3%4.4%2.5%2.9%
Feb 202670.3%11.2%6.2%6.2%2.6%3.4%
Mar 202669.3%13.4%6.2%5%2.7%3.4%
Apr 202670.8%11.5%6.3%5.2%2.8%3.4%
May 202669.4%13.3%6.2%5.1%2.8%3.4%
Jun 202670.2%13.4%5.1%5.1%2.8%3.4%
Jul 202670.5%13.7%5.1%5.1%2.7%2.8%
Aug 202669.5%13.5%6.2%5.1%3%2.8%
Sep 2026——————

How has the Cash App and Venmo comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Venmo took it in December 2025, Cash App took it in January 2026.
  • Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide moved from 5.3% to 6.2%, and its estimated monthly branded searches held steady at 1.8M.
  • Across the 11 months ending August 2026, Venmo’s estimated Share of Search among money transfer apps worldwide moved from 5.3% to 5.1%, and its estimated monthly branded searches moved from 1.8M to 1.5M.

How did search popularity change for money transfer apps worldwide in August 2026?

  1. In August 2026, Cash App gained estimated Share of Search among money transfer apps worldwide, from 5.1% to 6.2%.

  2. Estimated monthly branded searches for Venmo worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Cash App’s and Venmo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cash App

1 branded search term

  • cash app

Venmo

1 branded search term

  • venmo

How the Brand Demand Index is measured

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