Cash App vs PayPal:Which is more popular by branded search?

Name: Cash App vs PayPal: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, PayPal had more branded searches than Cash App among money transfer apps worldwide. PayPal was estimated to have 20.6M branded searches compared to Cash App’s 1.8M, and held a 69.5% Share of Search versus Cash App’s 6.2%. These are worldwide searches for English-language branded terms.

Share of Search among money transfer apps worldwide in August 2026Which is more popular in search, Cash App or PayPal?

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Which is more popular in search, Cash App or PayPal?

Compare the money transfer apps finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cash App and PayPal among money transfer apps worldwide, by month

Month	PayPal	Revolut	Cash App	Venmo	Wise	Zelle
Oct 2025	72.8%	11.5%	5.3%	5.3%	2.2%	2.9%
Nov 2025	75%	9.9%	5.5%	4.5%	2.2%	3%
Dec 2025	74.9%	9.8%	4.5%	5.5%	2.3%	3%
Jan 2026	73.3%	11.6%	5.3%	4.4%	2.5%	2.9%
Feb 2026	70.3%	11.2%	6.2%	6.2%	2.6%	3.4%
Mar 2026	69.3%	13.4%	6.2%	5%	2.7%	3.4%
Apr 2026	70.8%	11.5%	6.3%	5.2%	2.8%	3.4%
May 2026	69.4%	13.3%	6.2%	5.1%	2.8%	3.4%
Jun 2026	70.2%	13.4%	5.1%	5.1%	2.8%	3.4%
Jul 2026	70.5%	13.7%	5.1%	5.1%	2.7%	2.8%
Aug 2026	69.5%	13.5%	6.2%	5.1%	3%	2.8%
Sep 2026	—	—	—	—	—	—

How has the Cash App and PayPal comparison changed over the last 12 months?

3 findings

PayPal was ahead of Cash App in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide moved from 5.3% to 6.2%, and its estimated monthly branded searches held steady at 1.8M.
Across the 11 months ending August 2026, PayPal’s estimated Share of Search among money transfer apps worldwide moved from 72.8% to 69.5%, and its estimated monthly branded searches moved from 25.1M to 20.6M.

How did search popularity change for money transfer apps worldwide in August 2026?

2 changes

In August 2026, Cash App gained estimated Share of Search among money transfer apps worldwide, from 5.1% to 6.2%.
In August 2026, PayPal lost estimated Share of Search among money transfer apps worldwide, from 70.5% to 69.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Cash App’s and PayPal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.