How popular isBrother P-touch in search?
In September 2026, there were an estimated 33.1K branded searches for Brother P-touch worldwide which held steady over the last 12 months. Brother P-touch holds 6.6% estimated Share of Search among label maker brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which label maker brands compete with Brother P-touch?
Share of Search by month for DYMO, Avery, Rollo, Brother P-touch. The figures are in the table below the chart.
View monthly share of search table
| Month | DYMO | Avery | Rollo | Brother P-touch | Brady | Zebra |
|---|---|---|---|---|---|---|
| Oct 2025 | 32.6% | 36.3% | 23.8% | 5.8% | 1.4% | 0.06% |
| Nov 2025 | 34.1% | 32.4% | 25.9% | 6.3% | 1.3% | 0.06% |
| Dec 2025 | 28.9% | 42.1% | 22.6% | 5.5% | 0.9% | 0.05% |
| Jan 2026 | 34.7% | 30.5% | 24.5% | 9% | 1.2% | 0.07% |
| Feb 2026 | 35.8% | 30.7% | 24.4% | 7.3% | 1.8% | 0.07% |
| Mar 2026 | 31.9% | 33.3% | 26.7% | 6.5% | 1.6% | 0.06% |
| Apr 2026 | 30.2% | 33.5% | 26.9% | 8.1% | 1.3% | 0.05% |
| May 2026 | 31% | 34.4% | 27.6% | 5.5% | 1.4% | 0.07% |
| Jun 2026 | 31% | 31% | 30.4% | 6.1% | 1.5% | 0.06% |
| Jul 2026 | 34.5% | 31.4% | 25% | 7.5% | 1.5% | 0.07% |
| Aug 2026 | 32.3% | 39% | 21% | 6.3% | 1.3% | 0.11% |
| Sep 2026 | 36.9% | 33.3% | 21.8% | 6.6% | 1.3% | 0.06% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 36.9% | 186K | +9.7% | +4.6 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 33.3% | 168K | -17.9% | -5.7 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 21.8% | 110K | 0% | +0.9 points | |
| 4, held 4th | 6.6% | 33.1K | 0% | +0.3 points | |
| 5, held 5th | 1.3% | 6.6K | 0% | +0.1 points | |
| 6, held 6th | 0.06% | 320 | -45.8% | 0 points |
1.
DYMO
36.9%
Moved from 2nd to 1st. 186K estimated branded searches, +9.7% vs prior month. Share +4.6 points.
2.
Avery33.3%
Moved from 1st to 2nd. 168K estimated branded searches, -17.9% vs prior month. Share -5.7 points.
3.
Rollo21.8%
Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.9 points.
6.6%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
5.
Brady
1.3%
Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.
Zebra0.06%
Held 6th. 320 estimated branded searches, -45.8% vs prior month. Share 0 points.
Compare search popularity between Brother P-touch and its closest rivals
Every comparison with Brother P-touch
5 comparisons
How has branded search demand for Brother P-touch changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Brother P-touch worldwide held steady at 33.1K.
- Across the 12 months ending September 2026, Brother P-touch’s estimated Share of Search among label maker brands worldwide increased from 5.8% to 6.6%.
- Across the 12 months ending September 2026, Brother P-touch’s estimated Share of Search among label maker brands worldwide peaked at 9% in January 2026 and was lowest at 5.5% in December 2025.
How did search popularity change for label maker brands worldwide in September 2026?
4 changes
In September 2026, DYMO overtook Avery to become the leader among label maker brands worldwide, with 36.9% estimated Share of Search.
In September 2026, Rollo gained estimated Share of Search among label maker brands worldwide, from 21% to 21.8%.
In September 2026, Avery lost estimated Share of Search among label maker brands worldwide, from 39% to 33.3%.
Estimated monthly branded searches for Brady worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.
How is Brother P-touch measured?
Brandwave collects information about searches that people make online using Brother P-touch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- brother p touch
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Is Brother P-touch your brand?
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