Brandwave

How popular isBeyerdynamic in search?

In August 2026, there were an estimated 150K branded searches for Beyerdynamic worldwide which is down 18.5% over the last 11 months. Beyerdynamic holds 8.4% estimated Share of Search among over-ear headphone brands worldwide and is ranked 4th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bose59.8%
  2. Audio-Technica15.8%
  3. Bowers & Wilkins10.5%
  4. Beyerdynamic8.4%
  5. Sennheiser5.6%
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Which over-ear headphone brands compete with Beyerdynamic?

Beyerdynamic against over-ear headphone brands worldwide, by month

Share of Search by month for Bose, Audio-Technica, Bowers & Wilkins, Beyerdynamic, Sennheiser. The figures are in the table below the chart.

View monthly share of search table
MonthBoseAudio-TechnicaBowers & WilkinsBeyerdynamicSennheiser
Oct 202555.4%17.4%11.3%9.5%6.3%
Nov 202561.2%14.7%9.5%9.3%5.3%
Dec 202561.7%15.2%10.1%8.4%4.6%
Jan 202651.6%20.5%11.1%10.8%5.9%
Feb 202652.5%18.7%11.5%11.1%6.3%
Mar 202653.7%17.3%11.2%10.7%7.2%
Apr 202655.9%17.3%11.5%9.2%6.1%
May 202655.8%16.2%12.9%8.8%6.2%
Jun 202655.4%16.6%13.2%8.9%5.9%
Jul 202656.4%17.3%11.5%8.9%6%
Aug 202659.8%15.8%10.5%8.4%5.6%
Sep 2026—————
  1. 1.Bose

    59.8%

    held 1st · 1.1M estimated branded searches · +13.2% vs prior month · +3.4 points

  2. held 2nd · 282K estimated branded searches · -2.6% vs prior month · -1.5 points

  3. held 3rd · 187K estimated branded searches · -2.5% vs prior month · -1 points

  4. held 4th · 150K estimated branded searches · 0% vs prior month · -0.6 points

  5. held 5th · 100K estimated branded searches · +0.09% vs prior month · -0.4 points

Compare search popularity between Beyerdynamic and its closest rivals

How has branded search demand for Beyerdynamic changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Beyerdynamic worldwide fell from 184K to 150K.
  • Across the 11 months ending August 2026, Beyerdynamic’s estimated Share of Search among over-ear headphone brands worldwide decreased from 9.5% to 8.4%.
  • Across the 11 months ending August 2026, Beyerdynamic’s estimated Share of Search among over-ear headphone brands worldwide peaked at 11.1% in February 2026 and was lowest at 8.4% in August 2026.

How did search popularity change for over-ear headphone brands worldwide in August 2026?

  1. In August 2026, Bose gained estimated Share of Search among over-ear headphone brands worldwide, from 56.4% to 59.8%.

  2. In August 2026, Audio-Technica lost estimated Share of Search among over-ear headphone brands worldwide, from 17.3% to 15.8%.

  3. In August 2026, Bowers & Wilkins lost estimated Share of Search among over-ear headphone brands worldwide, from 11.5% to 10.5%.

  4. In August 2026, Beyerdynamic lost estimated Share of Search among over-ear headphone brands worldwide, from 8.9% to 8.4%.

  5. Estimated monthly branded searches for Sennheiser worldwide fell 18.2% over 11 measured months, from 123K to 100K in August 2026.

How is Beyerdynamic measured?

Brandwave collects information about searches that people make online using Beyerdynamic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • beyerdynamic
  • beyerdynamic com
  • beyerdynamic dt 770
  • beyerdynamic headphone

Do you work for Beyerdynamic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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