Brandwave

How popular isArena in search?

In August 2026, there were an estimated 1.3K branded searches for Arena worldwide which is down 18.8% over the last 11 months. Arena holds 0.24% estimated Share of Search among swimwear brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Speedo82.4%
  2. Seafolly13.5%
  3. Zoggs3.3%
  4. Sunseeker0.51%
  5. Arena0.24%
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Which swimwear brands compete with Arena?

Arena against swimwear brands worldwide, by month

Share of Search by month for Speedo, Seafolly, Zoggs, Arena. The figures are in the table below the chart.

View monthly share of search table
MonthSpeedoSeafollyZoggsSunseekerArena
Oct 202580%16.1%3.2%0.42%0.28%
Nov 202577.4%18.9%3.1%0.23%0.33%
Dec 202578%19.1%2.6%0.2%0.23%
Jan 202677.5%18.9%3.1%0.23%0.28%
Feb 202685.2%11.5%2.8%0.23%0.3%
Mar 202684.9%11.4%2.8%0.64%0.3%
Apr 202684.6%11.4%2.8%1%0.24%
May 202684.8%11.4%2.8%0.79%0.25%
Jun 202682.6%13.6%2.7%0.81%0.24%
Jul 202682.8%13.6%2.7%0.64%0.24%
Aug 202682.4%13.5%3.3%0.51%0.24%
Sep 2026—————

  1. 1.Speedo

    82.4%

    Held 1st. 450K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  2. 2.Seafolly

    13.5%

    Held 2nd. 74K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  3. 3.Zoggs

    3.3%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. 4.Sunseeker

    0.51%

    Held 4th. 2.8K estimated branded searches, -34% vs prior month. Share -0.1 points.

  5. 5.Arena

    0.24%

    Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Arena and its closest rivals

How has branded search demand for Arena changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Arena worldwide fell from 1.6K to 1.3K.
  • Across the 11 months ending August 2026, Arena’s estimated Share of Search among swimwear brands worldwide held steady, from 0.28% to 0.24%.

How did search popularity change for swimwear brands worldwide in August 2026?

  1. In August 2026, Zoggs gained estimated Share of Search among swimwear brands worldwide, from 2.7% to 3.3%.

  2. Estimated monthly branded searches for Sunseeker worldwide rose 17.6% over 11 measured months, from 2.4K to 2.8K in August 2026.

  3. Estimated monthly branded searches for Arena worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

  4. Estimated monthly branded searches for Seafolly worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

Where does Arena compete?

Arena is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Swim cap brands6th of 6<0.01%Show ranking
Swimming goggles6th of 6<0.01%Show ranking
Swimwear brands5th of 50.24%Shown above
Swim fins6th of 60.27%Show ranking
Product lifecycle management software5th of 51%Show ranking

How is Arena measured?

Brandwave collects information about searches that people make online using Arena’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • arena togs

Do you work for Arena? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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