How popular isPharmacy2U?
In September 2026, people searched for Pharmacy2U by name about 165,000 times in the United Kingdom, about the same as the previous year. These searches made up 38.5% of all United Kingdom online doctor searches, placing Pharmacy2U first out of nine brands. When we asked both ChatGPT and Google AI Overviews about online doctors, Pharmacy2U appeared in three of the five answers and was the second most recommended of the nine.
Pharmacy2U is the most searched of 9 competitors and the second most recommended in AI answers.
Pharmacy2UShare of searches 38.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
Boots Online DoctorShare of searches 25.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
Simple Online PharmacyShare of searches 11.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AsdaShare of searches 9.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
NumanShare of searches 5.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top online doctors in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Pharmacy2U was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Pharmacy2U is the second most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pharmacy2U3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Boots Online Doctor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Asda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Superdrug Online Doctor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Simple Online Pharmacy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Numan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ZAVA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Medino0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LloydsDirect0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about online doctors
5 answers
Asked ChatGPT
“What's the best online doctor service in the UK?”
Asked ChatGPT
“Which online pharmacy is best for getting a prescription in the UK?”
Asked ChatGPT
“Where can I see a doctor online and get medicine delivered in the UK?”
Searched Google, AI Overview
“online pharmacy”
Searched Google, AI Overview
“online prescription”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Which online doctors compete with Pharmacy2U?
Share of searches by month for Pharmacy2U, Boots Online Doctor, Simple Online Pharmacy, Asda, Numan, ZAVA, Superdrug Online Doctor. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pharmacy2U | Boots Online Doctor | Simple Online Pharmacy | Asda | Numan | ZAVA | Superdrug Online Doctor | Medino | LloydsDirect |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.8% | 16.9% | 16.9% | 9.3% | 9.3% | 5.1% | 2.3% | 1.2% | 1.2% |
| Nov 2025 | 40.5% | 18.2% | 14.8% | 8.1% | 8.1% | 5.4% | 2.4% | 1.3% | 1.1% |
| Dec 2025 | 42.8% | 19.2% | 12.8% | 8.6% | 7% | 4.7% | 2.6% | 1.1% | 1.1% |
| Jan 2026 | 42.9% | 15.8% | 12.9% | 8.6% | 10.6% | 4.7% | 2.1% | 1.2% | 1.2% |
| Feb 2026 | 42.1% | 18.9% | 12.6% | 8.5% | 8.5% | 4.6% | 2.5% | 1.1% | 1.1% |
| Mar 2026 | 39.3% | 21.6% | 11.8% | 9.7% | 7.9% | 4.3% | 2.9% | 1.3% | 1.3% |
| Apr 2026 | 39.6% | 21.7% | 11.9% | 9.7% | 7.9% | 4.3% | 2.4% | 1.3% | 1.1% |
| May 2026 | 36.3% | 24.2% | 13.3% | 10.9% | 6% | 4.9% | 2.2% | 1.5% | 0.79% |
| Jun 2026 | 36.1% | 24.1% | 13.3% | 10.8% | 5.9% | 4.9% | 2.7% | 1.4% | 0.79% |
| Jul 2026 | 34.2% | 28% | 12.5% | 10.3% | 5.6% | 4.6% | 2.5% | 1.4% | 0.91% |
| Aug 2026 | 32.7% | 26.7% | 12% | 12% | 6.6% | 4.4% | 2.9% | 1.6% | 1.1% |
| Sep 2026 | 38.5% | 25.7% | 11.6% | 9.5% | 5.2% | 4.2% | 2.8% | 1.5% | 1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.5% | 165K | +22.2% | +5.8 points | |
| 2, held 2nd | 25.7% | 110K | 0% | -1 points | |
| 3, moved from 4th to 3rd | 11.6% | 49.5K | 0% | -0.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 9.5% | 40.5K | -18.2% | -2.6 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5.2% | 22.2K | -18.1% | -1.4 points | |
| 6, held 6th | 4.2% | 18.1K | 0% | -0.2 points | |
| 7, held 7th | 2.8% | 12.1K | 0% | -0.1 points | |
| 8, held 8th | 1.5% | 6.6K | 0% | -0.1 points | |
| 9, held 9th | 1% | 4.4K | 0% | 0 points |
38.5%
Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +5.8 points.
25.7%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share -1 points.
11.6%
Moved from 4th to 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
4.
Asda9.5%
Moved from 3rd to 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -2.6 points.
5.
Numan5.2%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -1.4 points.
6.
ZAVA4.2%
Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
2.8%
Held 7th. 12.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
8.
Medino1.5%
Held 8th. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
1%
Held 9th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
Asda and LloydsDirect sell other things too, so only their searches that name this product count here, like “asda online doctor”.
Compare popularity between Pharmacy2U and its closest rivals
Every comparison with Pharmacy2U
14 comparisons
- Boots vs Pharmacy2U
- Pharmacy2U vs Superdrug
- Pharmacy2U vs Well Pharmacy
- Boots Online Doctor vs Pharmacy2U
- Chemist4U vs Pharmacy2U
- Pharmacy2U vs Rowlands Pharmacy
- Pharmacy2U vs Simple Online Pharmacy
- Asda vs Pharmacy2U
- Day Lewis vs Pharmacy2U
- Numan vs Pharmacy2U
- Pharmacy2U vs ZAVA
- Pharmacy2U vs Superdrug Online Doctor
- Medino vs Pharmacy2U
- LloydsDirect vs Pharmacy2U
How has branded search demand for Pharmacy2U changed in the United Kingdom over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Pharmacy2U in the United Kingdom held steady at 165K.
- Across the 12 months ending September 2026, Pharmacy2U’s share of searches among online doctors in the United Kingdom increased from 37.8% to 38.5%.
- Across the 12 months ending September 2026, Pharmacy2U’s share of searches among online doctors in the United Kingdom peaked at 42.9% in January 2026 and was lowest at 32.7% in August 2026.
How did search popularity change for United Kingdom online doctors in September 2026?
6 changes

In September 2026, Pharmacy2U gained share of searches among online doctors in the United Kingdom, from 32.7% to 38.5%.

In September 2026, Asda lost share of searches among online doctors in the United Kingdom, from 12% to 9.5%.

In September 2026, Numan lost share of searches among online doctors in the United Kingdom, from 6.6% to 5.2%.

In September 2026, Boots Online Doctor lost share of searches among online doctors in the United Kingdom, from 26.7% to 25.7%.

Simple Online Pharmacy’s share of searches among online doctors in the United Kingdom has lost ground for 3 months in a row, from 13.3% to 11.6% in September 2026.

ZAVA’s share of searches among online doctors in the United Kingdom has lost ground for 3 months in a row, from 4.9% to 4.2% in September 2026.
How are Pharmacy2U’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Pharmacy2U’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- pharmacy 2u
- pharmacy2u
Do you work for Pharmacy2U? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Pharmacy2U compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Pharmacy chains | 4th of 6 | 5.5% | Show ranking |
| Online doctors | 1st of 9 | 38.5% | Shown above |
| Prescription delivery services | 1st of 4 | 68.9% | Show ranking |

Is Pharmacy2U your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.