Brandwave

Pharmacy2U vs Simple Online Pharmacy:Which is more popular?

In September 2026, Pharmacy2U had more branded searches than Simple Online Pharmacy among online doctors in the United Kingdom. Pharmacy2U had about 165,000 branded searches, while Simple Online Pharmacy had 49,500. Pharmacy2U made up 38.5% of all online doctor searches we track, and Simple Online Pharmacy accounted for 11.6%. When we asked ChatGPT and Google AI Overviews about online doctors, Pharmacy2U appeared in three of the five answers and Simple Online Pharmacy in none.

Among online doctors in the United Kingdom in September 2026

Who do people search for more?

Pharmacy2U, about 3 searches for every 1 for Simple Online Pharmacy

Pharmacy2U 165K searchesSimple Online Pharmacy 49.5K searches

Who does AI mention more?

Pharmacy2U, mentioned in 3 of 5 answers, Simple Online Pharmacy in 0

Pharmacy2U in 3 of 5Simple Online Pharmacy in 0 of 5

Who does AI recommend more?

Pharmacy2U, the only one of the two named

Pharmacy2U first in 2Simple Online Pharmacy never named

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Top online doctors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pharmacy2U was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Simple Online Pharmacy did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Boots Online Doctor1st
  2. Pharmacy2U2nd
  3. Superdrug Online Doctor3rd
  4. Asda4th
  5. Simple Online Pharmacy–
  6. Numan–
  7. ZAVA–
  8. Medino–
  9. LloydsDirect–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pharmacy2U3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Boots Online Doctor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Asda2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Superdrug Online Doctor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simple Online Pharmacy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Numan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ZAVA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Medino0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LloydsDirect0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about online doctors

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Pharmacy2U or Simple Online Pharmacy more popular in search?

This chart shows how often people search Google for Pharmacy2U and Simple Online Pharmacy by name. Each line represents a brand's share of searches for all nine online doctor brands we track, month by month, from searches in United Kingdom.

Pharmacy2U and Simple Online Pharmacy among online doctors in the United Kingdom, by month

Share of searches by month for Pharmacy2U, Simple Online Pharmacy. The figures are in the table below the chart.

View monthly share of searches table
MonthPharmacy2UBoots Online DoctorSimple Online PharmacyAsdaNumanZAVASuperdrug Online DoctorMedinoLloydsDirect
Oct 202537.8%16.9%16.9%9.3%9.3%5.1%2.3%1.2%1.2%
Nov 202540.5%18.2%14.8%8.1%8.1%5.4%2.4%1.3%1.1%
Dec 202542.8%19.2%12.8%8.6%7%4.7%2.6%1.1%1.1%
Jan 202642.9%15.8%12.9%8.6%10.6%4.7%2.1%1.2%1.2%
Feb 202642.1%18.9%12.6%8.5%8.5%4.6%2.5%1.1%1.1%
Mar 202639.3%21.6%11.8%9.7%7.9%4.3%2.9%1.3%1.3%
Apr 202639.6%21.7%11.9%9.7%7.9%4.3%2.4%1.3%1.1%
May 202636.3%24.2%13.3%10.9%6%4.9%2.2%1.5%0.79%
Jun 202636.1%24.1%13.3%10.8%5.9%4.9%2.7%1.4%0.79%
Jul 202634.2%28%12.5%10.3%5.6%4.6%2.5%1.4%0.91%
Aug 202632.7%26.7%12%12%6.6%4.4%2.9%1.6%1.1%
Sep 202638.5%25.7%11.6%9.5%5.2%4.2%2.8%1.5%1%

How has the Pharmacy2U and Simple Online Pharmacy comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom online doctors in September 2026?

2 changes
  1. In September 2026, Pharmacy2U gained share of searches among online doctors in the United Kingdom, from 32.7% to 38.5%.

  2. Simple Online Pharmacy’s share of searches among online doctors in the United Kingdom has lost ground for 3 months in a row, from 13.3% to 11.6% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pharmacy2U’s and Simple Online Pharmacy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pharmacy2U

2 branded search terms

  • pharmacy 2u
  • pharmacy2u

Simple Online Pharmacy

1 branded search term

  • simple online pharmacy

How the Brand Demand Index is measured

Other head-to-heads among online doctors

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