Whanganui mortgage advisers in New Zealand:Which brands are most popular in search?
NZHL and Vega share the highest estimated Share of Search among whanganui mortgage advisers in New Zealand, at 33.3% in August 2026.
NZHL33.3%
Vega33.3%
Home Trust Mortgages11.1%
Hometown Mortgages11.1%Mortgage Link11.1%
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Compare Whanganui mortgage advisers using branded searches made in Whanganui. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NZHL, Vega, Home Trust Mortgages, Hometown Mortgages, Mortgage Link. The figures are in the table below the chart.
View monthly share of search table
| Month | NZHL | Vega | Home Trust Mortgages | Hometown Mortgages | Mortgage Link |
|---|---|---|---|---|---|
| Oct 2025 | 25% | 33.3% | 16.7% | 0% | 25% |
| Nov 2025 | 30.8% | 30.8% | 23.1% | 7.7% | 7.7% |
| Dec 2025 | 33.3% | 33.3% | 22.2% | 11.1% | 0% |
| Jan 2026 | 41.7% | 16.7% | 33.3% | 8.3% | 0% |
| Feb 2026 | 25% | 25% | 33.3% | 8.3% | 8.3% |
| Mar 2026 | 21.4% | 28.6% | 21.4% | 7.1% | 21.4% |
| Apr 2026 | 23.1% | 46.2% | 23.1% | 7.7% | 0% |
| May 2026 | 21.4% | 35.7% | 21.4% | 7.1% | 14.3% |
| Jun 2026 | 44.4% | 22.2% | 11.1% | 11.1% | 11.1% |
| Jul 2026 | 21.4% | 28.6% | 21.4% | 7.1% | 21.4% |
| Aug 2026 | 33.3% | 33.3% | 11.1% | 11.1% | 11.1% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 4th to 1st | 33.3% | 30 | 0% | +11.9 pointsmoved from 4th to 1st | |
| 2, moved from 1st to 2nd | 33.3% | 30 | -25% | +4.8 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 11.1% | 10 | -66.7% | -10.3 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 11.1% | 10 | 0% | +4 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 11.1% | 10 | -66.7% | -10.3 pointsmoved from 3rd to 5th |
1.
NZHL33.3%
moved from 4th to 1st · 30 estimated branded searches · 0% vs prior month · +11.9 points
2.
Vega33.3%
moved from 1st to 2nd · 30 estimated branded searches · -25% vs prior month · +4.8 points
11.1%
moved from 2nd to 3rd · 10 estimated branded searches · -66.7% vs prior month · -10.3 points
11.1%
moved from 5th to 4th · 10 estimated branded searches · 0% vs prior month · +4 points
11.1%
moved from 3rd to 5th · 10 estimated branded searches · -66.7% vs prior month · -10.3 points
Compare search popularity between leading brands
- NZHL vs Vega: compare search popularity
- NZHL vs Home Trust Mortgages: compare search popularity
- NZHL vs Hometown Mortgages: compare search popularity
- Vega vs Home Trust Mortgages: compare search popularity
- Vega vs Hometown Mortgages: compare search popularity
- Home Trust Mortgages vs Hometown Mortgages: compare search popularity
- Compare any of these brands
Which brand is most popular in search among whanganui mortgage advisers in New Zealand?
5 brands
NZHL and Vega share the highest estimated Share of Search among whanganui mortgage advisers in New Zealand, at 33.3% in August 2026.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| NZHL | 25% → 33.3% | 44.4%Jun 2026 | 21.4%Mar 2026 | 3rd → 1st |
| Vega | 33.3% | 46.2%Apr 2026 | 16.7%Jan 2026 | 1st → 2nd |
| Home Trust Mortgages | 16.7% → 11.1% | 33.3%Jan 2026 | 11.1%Jun 2026 | 4th → 3rd |
| Hometown Mortgages | 0% → 11.1% | 11.1%Dec 2025 | 0%Oct 2025 | 5th → 4th |
| Mortgage Link | 25% → 11.1% | 25%Oct 2025 | 0%Dec 2025 | 2nd → 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among whanganui mortgage advisers in New Zealand increased from 25% to 33.3%.
- Across the 11 months ending August 2026, Home Trust Mortgages’ estimated Share of Search among whanganui mortgage advisers in New Zealand decreased from 16.7% to 11.1%.
- Across the 11 months ending August 2026, Hometown Mortgages’ estimated Share of Search among whanganui mortgage advisers in New Zealand increased from 0% to 11.1%.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among whanganui mortgage advisers in New Zealand decreased from 25% to 11.1%.
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among whanganui mortgage advisers in New Zealand peaked at 44.4% in June 2026 and was lowest at 21.4% in March 2026.
- Across the 11 months ending August 2026, Vega’s estimated Share of Search among whanganui mortgage advisers in New Zealand peaked at 46.2% in April 2026 and was lowest at 16.7% in January 2026.
- Across the 11 months ending August 2026, Home Trust Mortgages’ estimated Share of Search among whanganui mortgage advisers in New Zealand peaked at 33.3% in January 2026 and was lowest at 11.1% in June 2026.
- Across the 11 months ending August 2026, Hometown Mortgages’ estimated Share of Search among whanganui mortgage advisers in New Zealand peaked at 11.1% in December 2025 and was lowest at 0% in October 2025.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among whanganui mortgage advisers in New Zealand peaked at 25% in October 2025 and was lowest at 0% in December 2025.
- Across the 11 months ending August 2026, NZHL rose from 3rd to 1st among whanganui mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Vega fell from 1st to 2nd among whanganui mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Home Trust Mortgages rose from 4th to 3rd among whanganui mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Hometown Mortgages rose from 5th to 4th among whanganui mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Mortgage Link fell from 2nd to 5th among whanganui mortgage advisers in New Zealand.
How did search popularity change for New Zealand whanganui mortgage advisers in August 2026?
5 changes
In August 2026, NZHL overtook Home Trust Mortgages to take the highest estimated Share of Search among whanganui mortgage advisers in New Zealand, at 33.3%.
In August 2026, Hometown Mortgages overtook Mortgage Link to rank 4th among whanganui mortgage advisers in New Zealand, at 11.1%.
In August 2026, Vega gained estimated Share of Search among whanganui mortgage advisers in New Zealand, from 28.6% to 33.3%.
In August 2026, Home Trust Mortgages lost estimated Share of Search among whanganui mortgage advisers in New Zealand, from 21.4% to 11.1%.
In August 2026, Mortgage Link lost estimated Share of Search among whanganui mortgage advisers in New Zealand, from 21.4% to 11.1%.
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