Brandwave

OneStaff vs PN Personnel:Which is more popular?

In September 2026, PN Personnel had more branded searches than OneStaff among Palmerston North recruitment agencies in New Zealand. PN Personnel had about 280 branded searches, while OneStaff had 270. PN Personnel made up 24.3% of all Palmerston North recruitment agency searches we track, and OneStaff accounted for 23.5%. When we asked ChatGPT and Google AI Overviews about Palmerston North recruitment agencies, both OneStaff and PN Personnel appeared in all four answers. PN Personnel was mentioned before OneStaff in every answer.

Among Palmerston North recruitment agencies in New Zealand in September 2026

Who do people search for more?

PN Personnel and OneStaff are searched for about as often as each other.

PN Personnel 280 searchesOneStaff 270 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

OneStaff in 4 of 4PN Personnel in 4 of 4

Who does AI recommend more?

PN Personnel, named ahead of OneStaff in every answer

PN Personnel first in 3OneStaff never first

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Top Palmerston North recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both OneStaff and PN Personnel showed up in all four answers. PN Personnel was listed before OneStaff in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. PN Personnel1st
  2. Action Personnel2nd
  3. OneStaff3rd
  4. Adecco4th
  5. Drake4th
  6. Coverstaff–
  7. ALH–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PN Personnel4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • OneStaff4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Action Personnel4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Adecco2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Drake2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Coverstaff1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • ALH0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Palmerston North recruitment agencies

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is OneStaff or PN Personnel more popular in search?

This chart shows how often people search Google for OneStaff and PN Personnel by name. Each line represents a brand's share of searches for all seven Palmerston North recruitment agencies we track, month by month, from searches in New Zealand.

OneStaff and PN Personnel among Palmerston North recruitment agencies in New Zealand, by month

Share of searches by month for PN Personnel, OneStaff. The figures are in the table below the chart.

View monthly share of searches table
MonthPN PersonnelOneStaffAdeccoCoverstaffALHAction PersonnelDrake
Oct 202518%29.3%20.7%13.3%6.7%6%6%
Nov 202520.9%30.9%17.3%14.4%5%6.5%5%
Dec 202520%36.8%11.6%11.6%5.3%7.4%7.4%
Jan 202616.8%31.5%17.5%18.2%4.9%7.7%3.5%
Feb 202619.1%33.6%14.5%17.6%3.8%6.9%4.6%
Mar 202618.9%32.1%13.8%15.7%5.7%8.8%5%
Apr 202624.7%24.7%15.1%18.5%5.5%7.5%4.1%
May 202622%26%18.1%15%6.3%8.7%3.9%
Jun 202620.7%24.4%20.7%20%4.4%6.7%3%
Jul 202624.5%22.4%21.1%17%4.8%6.1%4.1%
Aug 202625.8%22.6%17%18.2%6.3%6.9%3.1%
Sep 202624.3%23.5%20%16.5%7%4.3%4.3%

How has the OneStaff and PN Personnel comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Palmerston North recruitment agencies in September 2026?

2 changes
  1. In September 2026, OneStaff gained share of searches among Palmerston North recruitment agencies in New Zealand, from 22.6% to 23.5%.

  2. In September 2026, PN Personnel lost share of searches among Palmerston North recruitment agencies in New Zealand, from 25.8% to 24.3%.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using OneStaff’s and PN Personnel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

OneStaff

7 branded search terms

  • one staff
  • one staff agency
  • one staff recruitment
  • OneStaff
  • onestaff agency
  • onestaff palmerston north
  • onestaff recruitment

PN Personnel

3 branded search terms

  • pn personnel
  • pn personnel recruitment
  • pnpersonnel

How the Brand Demand Index is measured

Other head-to-heads among Palmerston North recruitment agencies

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