Suzuki Scooters vs SYM:Which is more popular by branded search in New Zealand?
In August 2026, Suzuki Scooters had more branded searches than SYM among moped and scooter brands in New Zealand. Suzuki Scooters was estimated to have 230 branded searches compared to SYM’s 50, and held a 6.2% Share of Search versus SYM’s 1.4%.
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Which is more popular in search, Suzuki Scooters or SYM?
Compare the moped and motor scooter brands New Zealand commuters ride. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Suzuki Scooters, SYM. The figures are in the table below the chart.
View monthly share of search table
| Month | Vespa | Honda Scooters | Suzuki Scooters | Kymco | SYM |
|---|---|---|---|---|---|
| Oct 2025 | 75.9% | 10.5% | 8.1% | 4.5% | 1% |
| Nov 2025 | 76.6% | 9.8% | 8.4% | 4.1% | 1.1% |
| Dec 2025 | 76.7% | 10.1% | 8.2% | 4% | 1.1% |
| Jan 2026 | 75.4% | 11% | 7.9% | 4.1% | 1.5% |
| Feb 2026 | 76.2% | 11% | 8.1% | 3.4% | 1.3% |
| Mar 2026 | 73.6% | 13.8% | 8.1% | 3.5% | 0.97% |
| Apr 2026 | 74.6% | 11.7% | 8.7% | 3.8% | 1.2% |
| May 2026 | 76.1% | 11.7% | 7.8% | 3.2% | 1.2% |
| Jun 2026 | 75.1% | 12% | 7.9% | 3.8% | 1.2% |
| Jul 2026 | 76.4% | 10.5% | 7.3% | 4.5% | 1.3% |
| Aug 2026 | 75.4% | 13% | 6.2% | 4.1% | 1.4% |
| Sep 2026 | — | — | — | — | — |
How has the Suzuki Scooters and SYM comparison changed over the last 12 months?
3 findings
- Suzuki Scooters was ahead of SYM in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Suzuki Scooters’ estimated Share of Search among moped and scooter brands in New Zealand moved from 8.1% to 6.2%, and its estimated monthly branded searches moved from 310 to 230.
- Across the 11 months ending August 2026, SYM’s estimated Share of Search among moped and scooter brands in New Zealand moved from 1% to 1.4%, and its estimated monthly branded searches moved from 40 to 50.
How did search popularity change for New Zealand moped and scooter brands in August 2026?
2 changes
In August 2026, Suzuki Scooters lost estimated Share of Search among moped and scooter brands in New Zealand, from 7.3% to 6.2%.
Estimated monthly branded searches for SYM in New Zealand rose 25% over 11 measured months, from 40 to 50 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Suzuki Scooters’ and SYM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Suzuki Scooters
5 branded search terms
- suzuki burgman
- suzuki burgman 400
- suzuki burgman 650
- suzuki scooter
- suzuki scooters 50cc
SYM
3 branded search terms
- sym 50cc
- sym moped
- sym scooter
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.