Brandwave

How popular isSegway-Ninebot?

In September 2026, people searched for Segway-Ninebot by name about 4,700 times in New Zealand, an 11.6% increase from the previous year. These searches made up 60.7% of all New Zealand moped and scooter brand searches, placing Segway-Ninebot first out of eight brands. When we asked both ChatGPT and Google AI Overviews about moped and scooter brands, Segway-Ninebot appeared in three of the five answers and was the joint sixth most recommended of the eight.

Search and AI answers in September 2026

Segway-Ninebot is the most searched of 8 competitors and the joint sixth most recommended in AI answers.

  1. Segway-NinebotShare of searches 60.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
  2. VespaShare of searches 27%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
  3. Suzuki ScootersShare of searches 3.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 8th
  4. Honda ScootersShare of searches 3.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  5. KymcoShare of searches 1.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th

+3 more

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Top moped and scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Segway-Ninebot was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Segway-Ninebot is the joint sixth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vespa1st
  2. NIU2nd
  3. SYM2nd
  4. Kymco4th
  5. Yamaha Motor5th
  6. Segway-Ninebot6th
  7. Honda Scooters6th
  8. Suzuki Scooters8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Segway-Ninebot3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yamaha Motor3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vespa2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Suzuki Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NIU2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SYM2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kymco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about moped and scooter brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which moped and scooter brands compete with Segway-Ninebot?

Segway-Ninebot against moped and scooter brands in New Zealand, by month

Share of searches by month for Segway-Ninebot, Vespa, Suzuki Scooters, Honda Scooters. The figures are in the table below the chart.

View monthly share of searches table
MonthSegway-NinebotVespaSuzuki ScootersHonda ScootersKymcoYamaha MotorNIUSYM
Oct 202554.7%31.6%4.1%4.1%2.1%1.7%1.1%0.4%
Nov 202557.4%29.9%4%3.5%1.8%1.7%1.3%0.39%
Dec 202560.3%28.2%3.6%3.3%1.6%1.5%1.1%0.35%
Jan 202655.5%30.5%3.9%3.9%2%1.9%1.8%0.63%
Feb 202656.6%30.2%3.9%3.9%1.5%2.3%1%0.51%
Mar 202654.4%29.2%4.1%5.4%1.7%2.5%2.2%0.39%
Apr 202656.7%29.1%4.3%4.3%1.7%2.2%1.3%0.46%
May 202657.6%29.4%3.7%4.3%1.4%1.7%1.4%0.47%
Jun 202657%28.7%3.8%4.4%1.8%2%1.7%0.57%
Jul 202659.2%28.1%3.3%3.7%1.9%2%1.3%0.43%
Aug 202658.5%28.8%2.9%4.7%1.8%1.7%1.1%0.51%
Sep 202660.7%27%3.7%3.5%1.7%1.7%1.2%0.4%
  1. Held 1st. 4.6K estimated branded searches, -0.87% vs prior month. Share +2.2 points.

  2. 2.Vespa

    27%

    Held 2nd. 2K estimated branded searches, -10.2% vs prior month. Share -1.7 points.

  3. Moved from 4th to 3rd. 280 estimated branded searches, +21.7% vs prior month. Share +0.8 points.

  4. Moved from 3rd to 4th. 260 estimated branded searches, -29.7% vs prior month. Share -1.2 points.

  5. 5.Kymco

    1.7%

    Held 5th. 130 estimated branded searches, -7.1% vs prior month. Share -0.1 points.

  6. Held 6th. 130 estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.NIU

    1.2%

    Held 7th. 90 estimated branded searches, 0% vs prior month. Share +0.1 points.

  8. 8.SYM

    0.4%

    Held 8th. 30 estimated branded searches, -25% vs prior month. Share -0.1 points.

Compare popularity between Segway-Ninebot and its closest rivals

Every comparison with Segway-Ninebot

11 comparisons

How has branded search demand for Segway-Ninebot changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Segway-Ninebot in New Zealand rose from 4.2K to 4.7K.
  • Across the 12 months ending September 2026, Segway-Ninebot’s share of searches among moped and scooter brands in New Zealand increased from 54.7% to 60.7%.
  • Across the 12 months ending September 2026, Segway-Ninebot’s share of searches among moped and scooter brands in New Zealand peaked at 60.7% in September 2026 and was lowest at 54.4% in March 2026.

How did search popularity change for New Zealand moped and scooter brands in September 2026?

6 changes
  1. In September 2026, Suzuki Scooters overtook Honda Scooters to rank 3rd among moped and scooter brands in New Zealand, with 3.7% of the searches.

  2. In September 2026, Segway-Ninebot gained share of searches among moped and scooter brands in New Zealand, from 58.5% to 60.7%.

  3. In September 2026, Vespa lost share of searches among moped and scooter brands in New Zealand, from 28.8% to 27%.

  4. In September 2026, Honda Scooters lost share of searches among moped and scooter brands in New Zealand, from 4.7% to 3.5%.

  5. Estimated monthly branded searches for NIU in New Zealand rose 12.5% over 12 measured months, from 80 to 90 in September 2026.

  6. Estimated monthly branded searches for Kymco in New Zealand fell 18.8% over 12 measured months, from 160 to 130 in September 2026.

How are Segway-Ninebot’s branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Segway-Ninebot’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • nine bot segway
  • ninebot
  • ninebot go kart
  • ninebot gokart
  • segway
  • segway kart
  • segway ninebot
  • segway ninebot scooter
  • segwayninebot

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How the Brand Demand Index is measured

Where does Segway-Ninebot compete?

Segway-Ninebot is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Moped and scooter brands1st of 860.7%Shown above
Electric scooter brands1st of 679.9%Show ranking
Creator with pink hair and a pink jacket

Is Segway-Ninebot your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.