Brandwave

Segway-Ninebot vs Yamaha Motor:Which is more popular?

In September 2026, Segway-Ninebot had more branded searches than Yamaha Motor among moped and scooter brands in New Zealand. Segway-Ninebot had about 4,560 branded searches, while Yamaha Motor had 130. Segway-Ninebot made up 60.7% of all moped and scooter brand searches we track, and Yamaha Motor accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about moped and scooter brands, Segway-Ninebot and Yamaha Motor each appeared in three of the five answers. Segway-Ninebot and Yamaha Motor were each mentioned first in one of the two answers.

Among moped and scooter brands in New Zealand in September 2026

Who do people search for more?

Segway-Ninebot, about 35 searches for every 1 for Yamaha Motor

Segway-Ninebot 4.6K searchesYamaha Motor 130 searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Segway-Ninebot in 3 of 5Yamaha Motor in 3 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Segway-Ninebot first in 1Yamaha Motor first in 1

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Top moped and scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Segway-Ninebot was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Yamaha Motor was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Segway-Ninebot and Yamaha Motor were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vespa1st
  2. NIU2nd
  3. SYM2nd
  4. Kymco4th
  5. Yamaha Motor5th
  6. Segway-Ninebot6th
  7. Honda Scooters6th
  8. Suzuki Scooters8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Segway-Ninebot3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yamaha Motor3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vespa2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Suzuki Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NIU2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SYM2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kymco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about moped and scooter brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Segway-Ninebot or Yamaha Motor more popular in search?

This chart shows how often people search Google for Segway-Ninebot and Yamaha Motor by name. Each line represents a brand's share of searches for all eight moped and scooter brands we track, month by month, from searches in New Zealand.

Segway-Ninebot and Yamaha Motor among moped and scooter brands in New Zealand, by month

Share of searches by month for Segway-Ninebot, Yamaha Motor. The figures are in the table below the chart.

View monthly share of searches table
MonthSegway-NinebotVespaSuzuki ScootersHonda ScootersKymcoYamaha MotorNIUSYM
Oct 202554.7%31.6%4.1%4.1%2.1%1.7%1.1%0.4%
Nov 202557.4%29.9%4%3.5%1.8%1.7%1.3%0.39%
Dec 202560.3%28.2%3.6%3.3%1.6%1.5%1.1%0.35%
Jan 202655.5%30.5%3.9%3.9%2%1.9%1.8%0.63%
Feb 202656.6%30.2%3.9%3.9%1.5%2.3%1%0.51%
Mar 202654.4%29.2%4.1%5.4%1.7%2.5%2.2%0.39%
Apr 202656.7%29.1%4.3%4.3%1.7%2.2%1.3%0.46%
May 202657.6%29.4%3.7%4.3%1.4%1.7%1.4%0.47%
Jun 202657%28.7%3.8%4.4%1.8%2%1.7%0.57%
Jul 202659.2%28.1%3.3%3.7%1.9%2%1.3%0.43%
Aug 202658.5%28.8%2.9%4.7%1.8%1.7%1.1%0.51%
Sep 202660.7%27%3.7%3.5%1.7%1.7%1.2%0.4%

How has the Segway-Ninebot and Yamaha Motor comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand moped and scooter brands in September 2026?

1 change
  1. In September 2026, Segway-Ninebot gained share of searches among moped and scooter brands in New Zealand, from 58.5% to 60.7%.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Segway-Ninebot’s and Yamaha Motor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Segway-Ninebot

8 branded search terms

  • nine bot segway
  • ninebot
  • ninebot go kart
  • ninebot gokart
  • segway
  • segway kart
  • segway ninebot
  • segwayninebot

Yamaha Motor

2 branded search terms

  • yamaha moped
  • yamaha scooter

How the Brand Demand Index is measured

Other head-to-heads among moped and scooter brands

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