Moped and scooter brands in New Zealand:Which brands are most popular in search?
In August 2026, Vespa was the most searched among moped and scooter brands in New Zealand, with an estimated 2.8K branded searches and 75.4% estimated Share of Search within this set.
Vespa75.4%
Honda Scooters13%
Suzuki Scooters6.2%
Kymco4.1%- SYM1.4%
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Share of SearchLeaderboard
Compare the moped and motor scooter brands New Zealand commuters ride. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vespa, Honda Scooters, Suzuki Scooters, Kymco. The figures are in the table below the chart.
View monthly share of search table
| Month | Vespa | Honda Scooters | Suzuki Scooters | Kymco | SYM |
|---|---|---|---|---|---|
| Oct 2025 | 75.9% | 10.5% | 8.1% | 4.5% | 1% |
| Nov 2025 | 76.6% | 9.8% | 8.4% | 4.1% | 1.1% |
| Dec 2025 | 76.7% | 10.1% | 8.2% | 4% | 1.1% |
| Jan 2026 | 75.4% | 11% | 7.9% | 4.1% | 1.5% |
| Feb 2026 | 76.2% | 11% | 8.1% | 3.4% | 1.3% |
| Mar 2026 | 73.6% | 13.8% | 8.1% | 3.5% | 0.97% |
| Apr 2026 | 74.6% | 11.7% | 8.7% | 3.8% | 1.2% |
| May 2026 | 76.1% | 11.7% | 7.8% | 3.2% | 1.2% |
| Jun 2026 | 75.1% | 12% | 7.9% | 3.8% | 1.2% |
| Jul 2026 | 76.4% | 10.5% | 7.3% | 4.5% | 1.3% |
| Aug 2026 | 75.4% | 13% | 6.2% | 4.1% | 1.4% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.4% | 2.8K | +16.7% | -1 points | |
| 2, held 2nd | 13% | 480 | +45.5% | +2.4 points | |
| 3, held 3rd | 6.2% | 230 | 0% | -1.1 points | |
| 4, held 4th | 4.1% | 150 | +7.1% | -0.4 points | |
| 5, held 5th | 1.4% | 50 | +25% | +0.1 points |
1.
75.4%
held 1st · 2.8K estimated branded searches · +16.7% vs prior month · -1 points
13%
held 2nd · 480 estimated branded searches · +45.5% vs prior month · +2.4 points
6.2%
held 3rd · 230 estimated branded searches · 0% vs prior month · -1.1 points
4.
Kymco4.1%
held 4th · 150 estimated branded searches · +7.1% vs prior month · -0.4 points
5.SYM
1.4%
held 5th · 50 estimated branded searches · +25% vs prior month · +0.1 points
Compare search popularity between leading brands
- Vespa vs Honda Scooters: compare search popularity
- Vespa vs Suzuki Scooters: compare search popularity
- Vespa vs Kymco: compare search popularity
- Honda Scooters vs Suzuki Scooters: compare search popularity
- Honda Scooters vs Kymco: compare search popularity
- Suzuki Scooters vs Kymco: compare search popularity
- Compare any of these brands
Which brand is most popular in search among moped and scooter brands in New Zealand?
5 brands
In August 2026, Vespa was the most searched among moped and scooter brands in New Zealand, with an estimated 2.8K branded searches and 75.4% estimated Share of Search within this set. Honda Scooters is in 2nd place, 62.4 percentage points behind at 13% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Vespa | 75.9% → 75.4% | 76.7%Dec 2025 | 73.6%Mar 2026 | 1st |
| Honda Scooters | 10.5% → 13% | 13.8%Mar 2026 | 9.8%Nov 2025 | 2nd |
| Suzuki Scooters | 8.1% → 6.2% | 8.7%Apr 2026 | 6.2%Aug 2026 | 3rd |
| Kymco | 4.5% → 4.1% | 4.5%Jul 2026 | 3.2%May 2026 | 4th |
| SYM | 1% → 1.4% | 1.5%Jan 2026 | 0.97%Mar 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Honda Scooters’ estimated Share of Search among moped and scooter brands in New Zealand increased from 10.5% to 13%.
- Across the 11 months ending August 2026, Suzuki Scooters’ estimated Share of Search among moped and scooter brands in New Zealand decreased from 8.1% to 6.2%.
- Across the 11 months ending August 2026, Vespa’s estimated Share of Search among moped and scooter brands in New Zealand peaked at 76.7% in December 2025 and was lowest at 73.6% in March 2026.
- Across the 11 months ending August 2026, Honda Scooters’ estimated Share of Search among moped and scooter brands in New Zealand peaked at 13.8% in March 2026 and was lowest at 9.8% in November 2025.
- Across the 11 months ending August 2026, Suzuki Scooters’ estimated Share of Search among moped and scooter brands in New Zealand peaked at 8.7% in April 2026 and was lowest at 6.2% in August 2026.
- Across the 11 months ending August 2026, Kymco’s estimated Share of Search among moped and scooter brands in New Zealand peaked at 4.5% in July 2026 and was lowest at 3.2% in May 2026.
- Across the 11 months ending August 2026, Vespa, Kymco and SYM held steady: their estimated Share of Search among moped and scooter brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand moped and scooter brands in August 2026?
5 changes
In August 2026, Honda Scooters gained estimated Share of Search among moped and scooter brands in New Zealand, from 10.5% to 13%.
In August 2026, Suzuki Scooters lost estimated Share of Search among moped and scooter brands in New Zealand, from 7.3% to 6.2%.
In August 2026, Vespa lost estimated Share of Search among moped and scooter brands in New Zealand, from 76.4% to 75.4%.
Estimated monthly branded searches for SYM in New Zealand rose 25% over 11 measured months, from 40 to 50 in August 2026.
Estimated monthly branded searches for Kymco in New Zealand fell 11.8% over 11 measured months, from 170 to 150 in August 2026.
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