Musashi vs Nutra Organics:Which is more popular by branded search in New Zealand?
In August 2026, Musashi had more branded searches than Nutra Organics among sports nutrition brands in New Zealand. Musashi was estimated to have 29.7K branded searches compared to Nutra Organics’ 1.8K, and held a 47.9% Share of Search versus Nutra Organics’ 2.9%.
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Which is more popular in search, Musashi or Nutra Organics?
Compare the protein and sports nutrition brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Musashi, Nutra Organics. The figures are in the table below the chart.
View monthly share of search table
| Month | Musashi | NZ Protein | Optimum Nutrition | Myprotein | Nutra Organics | Ghost | Horleys | Balance Sports Nutrition |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52.5% | 23.4% | 10.1% | 5.9% | 3.8% | 2.1% | 1.9% | 0.26% |
| Nov 2025 | 50.9% | 22.9% | 10.9% | 7.6% | 3.7% | 1.9% | 1.8% | 0.24% |
| Dec 2025 | 54.8% | 22% | 9.9% | 5.8% | 3.5% | 2% | 1.8% | 0.25% |
| Jan 2026 | 52% | 23.1% | 11.6% | 5.8% | 3.4% | 1.9% | 2% | 0.29% |
| Feb 2026 | 51.2% | 20.6% | 16.8% | 5.2% | 2.7% | 1.7% | 1.5% | 0.21% |
| Mar 2026 | 49.8% | 19.8% | 18.8% | 5.6% | 2.8% | 1.7% | 1.3% | 0.22% |
| Apr 2026 | 46.7% | 22.2% | 19.7% | 5.1% | 2.9% | 1.9% | 1.3% | 0.17% |
| May 2026 | 40.7% | 16.6% | 32.8% | 4.1% | 2.5% | 1.8% | 1.3% | 0.2% |
| Jun 2026 | 34.7% | 20.4% | 36.4% | 3.6% | 2.3% | 1.6% | 0.92% | 0.18% |
| Jul 2026 | 37.2% | 19.4% | 34.7% | 3.1% | 2.6% | 1.9% | 1.1% | 0.15% |
| Aug 2026 | 47.9% | 22.3% | 19.7% | 3.4% | 2.9% | 2.2% | 1.4% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Musashi and Nutra Organics comparison changed over the last 12 months?
3 findings
- Musashi was ahead of Nutra Organics in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Musashi’s estimated Share of Search among sports nutrition brands in New Zealand moved from 52.5% to 47.9%, and its estimated monthly branded searches moved from 25.9K to 29.7K.
- Across the 11 months ending August 2026, Nutra Organics’ estimated Share of Search among sports nutrition brands in New Zealand moved from 3.8% to 2.9%, and its estimated monthly branded searches moved from 1.9K to 1.8K.
How did search popularity change for New Zealand sports nutrition brands in August 2026?
1 change
In August 2026, Musashi gained estimated Share of Search among sports nutrition brands in New Zealand, from 37.2% to 47.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Musashi’s and Nutra Organics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Musashi
24 branded search terms
- musashi
- musashi 100 whey
- musashi 100 whey protein
- musashi bulk protein
- musashi creatine
- musashi electrolytes
- musashi energy
- musashi fat metaboliser
- musashi high protein
- musashi high protein 2kg
- musashi near me
- musashi nz
- musashi online
- musashi plant protein
- musashi pre workout
- musashi protein
- musashi protein powder
- musashi protein powder nz
- musashi protein shaker
- musashi protein shred and burn
- musashi shred
- musashi shred & burn
- musashi whey
- musashi whey protein
Nutra Organics
20 branded search terms
- collagen beauty nutra organics
- nutra organics
- nutra organics beef bone broth
- nutra organics bone broth
- nutra organics chicken bone broth
- nutra organics collagen
- nutra organics creatine
- nutra organics gelatin
- nutra organics near me
- nutra organics nz
- nutra organics pre workout
- nutra organics protein
- nutra organics protein powder
- nutra organics super greens reds
- nutraorganics
- nutraorganics com au
- nutraorganics nz
- nutraorganics pre workout
- nutraorganics protein
- nutraorganics protein powder
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.