Brandwave

Jura vs Moccamaster:Which is more popular?

In September 2026, Moccamaster had more branded searches than Jura among coffee maker brands in New Zealand. Moccamaster had about 880 branded searches, while Jura had 260. Moccamaster made up 1.8% of all coffee maker brand searches we track, and Jura accounted for 0.53%. When we asked ChatGPT and Google AI Overviews about coffee maker brands, Moccamaster appeared in two of the five answers and Jura in one. Jura and Moccamaster were each mentioned first in one of the two answers that named either.

Among coffee maker brands in New Zealand in September 2026

Who do people search for more?

Moccamaster, about 3 searches for every 1 for Jura

Moccamaster 880 searchesJura 260 searches

Who does AI mention more?

Moccamaster, mentioned in 2 of 5 answers, Jura in 1

Moccamaster in 2 of 5Jura in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Jura first in 1Moccamaster first in 1

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Top coffee maker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Moccamaster was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jura was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jura and Moccamaster were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Breville1st
  2. De'Longhi2nd
  3. Nespresso3rd
  4. Moccamaster4th
  5. Jura5th
  6. Smeg–
  7. Miele–
  8. OXO–
  9. Braun–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • De'Longhi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nespresso4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Breville4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moccamaster2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jura1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smeg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miele0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OXO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about coffee maker brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Jura or Moccamaster more popular in search?

This chart shows how often people search Google for Jura and Moccamaster by name. Each line represents a brand's share of searches for all nine coffee maker brands we track, month by month, from searches in New Zealand.

Jura and Moccamaster among coffee maker brands in New Zealand, by month

Share of searches by month for Moccamaster, Jura. The figures are in the table below the chart.

View monthly share of searches table
MonthNespressoBrevilleSmegDe'LonghiMieleMoccamasterJuraOXOBraun
Oct 202545.5%24%10.4%10.2%6.6%2.3%0.59%0.39%0.02%
Nov 202543.8%25.6%9.9%9.8%8.1%1.9%0.62%0.27%0.02%
Dec 202548.1%25.2%8.3%10.4%5.2%1.9%0.5%0.4%0.02%
Jan 202647.1%24.3%8.5%10.8%6.3%2%0.47%0.58%0.02%
Feb 202646.9%22.6%8.2%11%7.8%2.4%0.57%0.46%0.03%
Mar 202644.2%24%9%11.4%8.2%2.2%0.42%0.52%0.02%
Apr 202642.3%26.8%8.5%13.1%6.5%2%0.47%0.47%0.02%
May 202644.1%24.9%7.5%13.4%7.4%1.8%0.43%0.35%0.02%
Jun 202640.4%25.3%9.8%14%7.6%2%0.58%0.38%0.02%
Jul 202635%24.2%19.3%12.8%5.3%2.5%0.61%0.32%0.02%
Aug 202634.2%22.4%23%12.6%5.1%1.8%0.58%0.38%0.02%
Sep 202637.2%24.5%18.2%11.7%5.7%1.8%0.53%0.35%0.02%

How has the Jura and Moccamaster comparison changed over the last 12 months?

3 findings
  • Moccamaster was ahead of Jura in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Jura’s share of searches among coffee maker brands in New Zealand moved from 0.59% to 0.53%, and its estimated monthly branded searches held steady at 260.
  • Across the 12 months ending September 2026, Moccamaster’s share of searches among coffee maker brands in New Zealand moved from 2.3% to 1.8%, and its estimated monthly branded searches moved from 1K to 880.

How did search popularity change for New Zealand coffee maker brands in September 2026?

1 change
  1. Estimated monthly branded searches for Moccamaster in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Jura’s and Moccamaster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jura

1 branded search term

  • jura coffee machine

Moccamaster

1 branded search term

  • moccamaster

How the Brand Demand Index is measured

Other head-to-heads among coffee maker brands

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