Brandwave

iPad vs Lenovo Tab:Which is more popular by branded search in New Zealand?

In August 2026, iPad had more branded searches than Lenovo Tab among tablet brands in New Zealand. iPad was estimated to have 66.7K branded searches compared to Lenovo Tab’s 3.7K, and held a 76.5% Share of Search versus Lenovo Tab’s 4.3%.

Share of Search among tablet brands in New Zealand in August 2026Which is more popular in search, iPad or Lenovo Tab?
iPad76.5%66.7K searches
vs
Lenovo Tab4.3%3.7K searches

Follow iPad vs Lenovo Tab and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, iPad or Lenovo Tab?

Compare the tablet brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

iPad and Lenovo Tab among tablet brands in New Zealand, by month

Share of Search by month for iPad, Lenovo Tab. The figures are in the table below the chart.

View monthly share of search table
MonthiPadMicrosoft SurfaceSamsung Galaxy TabLenovo TabAmazon Fire Tablet
Oct 202575.6%11.9%8.2%3.9%0.29%
Nov 202576.1%10.9%8.7%3.9%0.33%
Dec 202577.9%9.3%8%4.5%0.3%
Jan 202676.2%11.3%7.9%4.3%0.29%
Feb 202677.1%11.6%7.3%3.7%0.24%
Mar 202676.2%12.4%7.7%3.5%0.27%
Apr 202677.4%10.7%7.7%3.9%0.29%
May 202676.2%11.5%8.1%3.8%0.28%
Jun 202675.9%12.8%7.5%3.5%0.28%
Jul 202676.9%11.3%7.2%4.3%0.29%
Aug 202676.5%11.6%7.3%4.3%0.31%
Sep 2026—————

How has the iPad and Lenovo Tab comparison changed over the last 12 months?

  • iPad was ahead of Lenovo Tab in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, iPad’s estimated Share of Search among tablet brands in New Zealand moved from 75.6% to 76.5%, and its estimated monthly branded searches moved from 68.7K to 66.7K.
  • Across the 11 months ending August 2026, Lenovo Tab’s estimated Share of Search among tablet brands in New Zealand moved from 3.9% to 4.3%, and its estimated monthly branded searches moved from 3.6K to 3.7K.

How did search popularity change for New Zealand tablet brands in August 2026?

Neither iPad nor Lenovo Tab moved beyond provider rounding among tablet brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using iPad’s and Lenovo Tab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

iPad

21 branded search terms

  • apple ipad
  • apple ipad pro
  • ipad
  • ipad 10
  • ipad 10th gen
  • ipad 11
  • ipad 11th generation
  • ipad 9th generation
  • ipad air2
  • ipad ipad
  • ipad near me
  • ipad nz
  • ipad online
  • ipad pro
  • ipad pro 11 inch
  • ipad r
  • ipad tab
  • ipad tablet
  • latest ipad
  • pink ipad
  • refurbished ipad

Lenovo Tab

22 branded search terms

  • lenovo tab 1
  • lenovo tab 10
  • lenovo tab 11
  • lenovo tab extreme
  • lenovo tab m10
  • lenovo tab m10 hd
  • lenovo tab m10 plus
  • lenovo tab m11
  • lenovo tab m7
  • lenovo tab m8
  • lenovo tab m8 4th gen
  • lenovo tab m9
  • lenovo tab near me
  • lenovo tab online
  • lenovo tab p11
  • lenovo tab p12
  • lenovo tab p12 pro
  • lenovo tab plus
  • lenovo tab pro
  • lenovo tab tablet
  • lenovo tablet
  • lenovo tablet with pen

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.