Brandwave

Gorgias vs Jira Service Management:Which is more popular?

In September 2026, Gorgias had more branded searches than Jira Service Management among help desk software in New Zealand. Gorgias had about 320 branded searches, while Jira Service Management had 170. Gorgias made up 12.7% of all help desk software searches we track, and Jira Service Management accounted for 6.8%. When we asked ChatGPT and Google AI Overviews about help desk software, Jira Service Management appeared in two of the three answers and Gorgias in one. Jira Service Management was mentioned before Gorgias in two out of three answers.

Among help desk software in New Zealand in September 2026

Who do people search for more?

Gorgias, about 88% more searches than Jira Service Management

Gorgias 320 searchesJira Service Management 170 searches

Who does AI mention more?

Jira Service Management, mentioned in 2 of 3 answers, Gorgias in 1

Jira Service Management in 2 of 3Gorgias in 1 of 3

Who does AI recommend more?

Jira Service Management, named ahead of Gorgias in 2 of 3 answers

Jira Service Management first in 2Gorgias first in 1

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Top help desk software in ChatGPT and Google AI Overviews

In three ChatGPT questions, Jira Service Management was mentioned in two out of three: in two of the three ChatGPT answers. Gorgias was mentioned in one out of three: in one of the three ChatGPT answers. Jira Service Management was listed before Gorgias in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshdesk1st
  2. Freshservice2nd
  3. Zendesk3rd
  4. Jira Service Management4th
  5. Intercom5th
  6. Help Scout6th
  7. Zoho Desk7th
  8. Gorgias7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk3 of 3Named in 3 of 3 ChatGPT answers
  • Freshdesk3 of 3Named in 3 of 3 ChatGPT answers
  • Jira Service Management2 of 3Named in 2 of 3 ChatGPT answers
  • Freshservice2 of 3Named in 2 of 3 ChatGPT answers
  • Zoho Desk1 of 3Named in 1 of 3 ChatGPT answers
  • Gorgias1 of 3Named in 1 of 3 ChatGPT answers
  • Help Scout1 of 3Named in 1 of 3 ChatGPT answers
  • Intercom1 of 3Named in 1 of 3 ChatGPT answers

See every answer about help desk software

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Gorgias or Jira Service Management more popular in search?

This chart shows how often people search Google for Gorgias and Jira Service Management by name. Each line represents a brand's share of searches for all eight help desk software we track, month by month, from searches in New Zealand.

Gorgias and Jira Service Management among help desk software in New Zealand, by month

Share of searches by month for Gorgias, Jira Service Management. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskZoho DeskFreshdeskGorgiasJira Service ManagementFreshserviceHelp ScoutIntercom
Oct 202544.8%13%13%10.7%5.7%4.7%5.7%2.3%
Nov 202538.7%11.9%14.5%14.5%6.3%5.2%6.3%2.6%
Dec 202539.2%13.8%13.8%13.8%4.7%6%6%2.6%
Jan 202641.5%12.9%12.9%15.7%5.6%4.4%4.4%2.4%
Feb 202641.5%12.6%12.6%15.4%6.7%4.3%4.3%2.4%
Mar 202638.2%14.3%14.3%14.3%6.3%5.1%5.1%2.2%
Apr 202632.5%14%11.4%21.1%6.1%6.1%6.1%2.6%
May 202642.4%13.2%10.7%16%5.8%5.8%3.7%2.5%
Jun 202639.2%12.3%12.3%15%8.1%5.4%5.4%2.3%
Jul 202640.2%11.6%11.6%17.4%6.3%6.3%4.9%1.8%
Aug 202637.4%11.9%11.9%17.8%7.8%6.3%5.2%1.9%
Sep 202640.2%15.5%12.7%12.7%6.8%5.6%4.4%2%

How has the Gorgias and Jira Service Management comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand help desk software in September 2026?

3 changes
  1. In September 2026, Zoho Desk overtook Gorgias and Freshdesk to rank 2nd among help desk software in New Zealand, with 15.5% of the searches.

  2. In September 2026, Gorgias lost share of searches among help desk software in New Zealand, from 17.8% to 12.7%.

  3. In September 2026, Jira Service Management lost share of searches among help desk software in New Zealand, from 7.8% to 6.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Gorgias’ and Jira Service Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorgias

1 branded search term

  • gorgias

Jira Service Management

2 branded search terms

  • jira service management
  • jiraservicemanagement

How the Brand Demand Index is measured

Other head-to-heads among help desk software

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